[Updated] The Ultimate Guide to Choosing Between IGTV & YouTube for Content Creators
The Ultimate Guide to Choosing Between IGTV & YouTube for Content Creators
IGTV VS YouTube: Should Video Content Creators Use One Platform or The Other?
Shanoon Cox
Mar 27, 2024• Proven solutions
IGTV receives quite a lot of attention from marketers and content creators alike. Some even go so far to compare IGTV to YouTube, currently, the largest video sharing platform in the world that hosts 300 minutes of video each minute. IGTV may have fewer users than YouTube, but that doesn’t mean you can’t find a way to use it effectively for a wide array of different purposes. So, in this article, we are going to take a look at the advantages and disadvantages of each platform in order to help you discover how you can utilize each of these social networks to broaden the audience for the content you share online.
You May Also Like:
Instagram Reels VS Instagram Stories–Everything You Need to Know >>
YouTube Shorts vs. TikTok: Which One Is Better? >>
IGTV VS YouTube: What’s the difference
Comparison between IGTV and YouTube is somewhat unfair towards the former since IGTV is a much younger platform that still needs time to develop. YouTube, on the other hand, has a reputation as one of the most reliable video sharing platforms ever created that enables people from all walks of life to upload and share music, movies, gaming videos and virtually any other type of moving images. Even so, let’s take a look at major differences and similarities between IGTV and YouTube.
Have a Quick Glance of the Differences
03 Monetization
1. Interface Differences
Despite the fact that you can access IGTV from a web browser, this platform is predominantly dedicated to videos that are going to be watched on mobile devices. This also means that the thumbnails of the videos you uploaded to your IGTV channel are going to be displayed differently than those on your YouTube channel. The interfaces of these two social networks are entirely different, but if you are a newcomer to each of these platforms you won’t have much trouble getting used to them.
2. The Upload Process
The fact that you can only upload vertically oriented videos to IGTV somewhat limits your options because you either have to record a video for IGTV specifically or you must edit a horizontally oriented video and change its aspect ratio to 9:16. You can upload videos to YouTube and IGTV directly from your computer or you can use iPhone and Android-based apps to capture videos with your phone and upload them to either of these platforms. The maximum duration of an IGTV video can’t exceed sixty minutes, while the default duration of all videos on YouTube is set to 15 minutes. Nonetheless, if you own a verified YouTube account, you can upload videos that have 128GB and last up to 12 hours.
At the moment the videos you want to upload to your IGTV channel have to be saved in the MP4 file format because the platform still doesn’t offer support for any other video file format. YouTube grants much more freedom in this respect as it allows you to upload videos saved in AVI, FLV, MOV, MP4 and other commonly used file formats.
3. Discovering New Content
IGTV is more than a decade younger than YouTube, so you shouldn’t be surprised if you’re having trouble discovering new content. Moreover, IGTV’s search engine is still relatively new and it is much less powerful than the one used by YouTube. This is the reason why the videos you upload to your YouTube channel are going to be much easier to find via a simple Google search than those you shared on IGTV. Besides, YouTube offers much more new content on a daily basis than IGTV, and it is clear that the Instagram’s new brainchild still has ways to go before it reaches the point when it can challenge the largest video sharing platform in the world in terms of diversity of the content that it delivers to its users.
4. Monetization
At the moment, views and likes can’t be monetized on IGTV, so most influencers rely on sponsorships from brands. Things may change as the platform grows, but for the time being IGTV doesn’t provide the content creators with any compensation for the work they are putting in. YouTube allows content creators to monetize their videos through Google Adsense for years, and some of its most prominent users like PewDiePie or Logan Paul have earned hundreds of millions of dollars by posting new content on their YouTube channels. Keep in mind that you are going to need at least a thousand subscribers and 4,000 hours of viewing time before you can enable YouTube’s Monetize feature.
5. Analytics and Insights
Knowing how many people watched the entire video or how many likes and comments certain types of videos get can help you produce content that attracts a larger audience on all social networks. The metrics such as engagement or view-through rates can be essential during online marketing campaigns as they can suggest how many people are watching your videos and for how long. The analytics tools YouTube provides are much more diverse than those offered by IGTV that only lets you see the audience retention graph and the number of views and comments a video currently has. YouTube is an obviously a much better option for anyone who wants to conduct an in-depth analysis of their content’s performance, although the tools on IGTV are still powerful enough to indicate which type of content your audience likes the most.
Why Shouldn’t You Use YouTube and IGTV For the Same Purposes?
You shouldn’t assume that you can post the same type of videos on your YouTube and IGTV channels, just because they are both video sharing platforms. The content you create for your IGTV channel needs to be dynamic and entertaining in order to captivate the audience’s attention. Posting tutorials or hour-long gaming videos on IGTV won’t attract as many viewers as on YouTube, which is why businesses who want to use IGTV to promote their products and services need to choose the content carefully. Furthermore, the videos that last between two and five minutes are still by far the most popular on IGTV, so even though technically you can upload a video that lasts one hour to your IGTV channel, the chances are that such long videos won’t get a lot of views.
IGTV is probably best used as a tool that can help improve the engagement with your followers on Instagram, but if you want to become an established video content creator, then running a YouTube channel is simply a much better option. It still remains to be seen how will IGTV evolve in the years to come, but at the present moment this platform doesn’t really have any chance of challenging YouTube’s position as the world’s leading video sharing platform.
However, no matter which video platform you choose, you need to ensure the videos you create are of high quality. A good video editing software like Filmora can help you acheive this goal.
Useful Features of Filmora
- Cokor Matching: Apply color correction setting to multiple clips on one-click.
- Effects: Create blockbuster videos with preset effects.
- Motion Tracking: Track moving items and add elements to it at ease.
- And more waiting for you to discover.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Also read:
- [New] Mastering Video Production Essential Lessons for Beginners
- [New] ASMR Production 101 Essential Strategies for Cutting-Edge Video Making for 2024
- Track Your Traffic The Straightforward Strategy for Scrutinizing YouTube Earnings for 2024
- Unlocking the Potential of Video Game Vlogging for 2024
- Step-By-Step Guide to Adjust YouTube Video Speeds on the Fly for 2024
- [New] 2024 Approved Discovering Best Phone-Based ASMR Experiences
- [New] In 2024, Corrected Clandestine Miniature Video Absence
- [New] In 2024, Discover YouTube's Frame Advantage - Five Free Tools
- [New] Conveniently Share Your Videos YouTube Shorts Mobile/Computer Tips for 2024
- [Updated] The Full Spectrum Alliance An MCN Decision Blueprint
- [New] The Command Center Where You Create on YouTube
- [Updated] In 2024, Essential 7 Apps for High-Quality YouTube Live Streaming on iPhones & Android
- [Updated] In 2024, Expand Your Online Realm Harnessing YouTube Insights Powerfully
- YouTube Monetization Tips How Many Views Do You Really Need to Make Money for 2024
- [New] DSLR or Mirrorless for High-Quality Video Recording, In 2024
- [New] The 10 Best iPhone & Android Apps to Make Into Videos
- The Ultimate Checklist for Confirming YT Account for 2024
- [Updated] YouTube's Best 10 Cutting-Edge Reaction Ideas
- [New] The Intersection of Brain Research and Strategic Business Management
- [Updated] Building a Broad-Spectrum Audience with Multichannel Strategy for 2024
- [New] Affordable Gear for Aspiring Content Creators for 2024
- [Updated] In 2024, Avoid Boredom Learn to Shuffle YouTube Lists
- [Updated] Mirthful Moments The 10 Funniest YouTube Short Film Ideas Ever
- [Updated] Go Professional, Stay Budgeted Top 4 Tutorials on Creating Green Screen Magic for Cost-Free Learning
- [New] In 2024, Essential Free Tools Convert YouTube Audio to MP3 on iPhone
- [New] In 2024, Clear, Distraction-Free Viewing of Old YouTube Content
- [New] 2024 Approved Elevate Video Quality From YouTube to Crisp Avis Format
- Starting From Scratch on Youtube Channel Creation and Monetization Basics for 2024
- [New] 2024 Approved Essential Leaderboard Scratcher YouTube Trending Analysis
- [Updated] Mastering the Art of Clearing YouTube's Stored Videos
- [New] 2024 Approved Boost Engagement on YouTube by Adding Emojis
- [New] Acquiring Free Music YouTube Video Edition for 2024
- [New] Decoding YouTube's User-Comment Selection Criteria for 2024
- [Updated] 2024 Approved Elevating Video View Count Top Hashtag Trends Guide
- How to Fake GPS on Android without Mock Location For your Xiaomi Mix Fold 3 | Dr.fone
- Does Life360 Notify When You Log Out On Honor X7b? | Dr.fone
- Create AI Avatar Video with Template | Wondershare Virbo
- In 2024, Top 10 Oppo K11x Android SIM Unlock APK
- New Compilation of Websites Offering Ridiculous Sounds
- 2024 Approved Mastering Metadata Title and Description for YouTube Traction
- Play 7T support - Turn Off Screen Lock.
- Updated In 2024, Cutting-Edge Techniques for Streaming Audio Recording and Preservation
- [Updated] Innovative Tricks to Transform iPhone Shots
- How to Transfer Photos From Vivo Y36i to Samsung Galaxy S21 Ultra | Dr.fone
- [New] Enhancing Switch Gaming with Top Cards
- New Videopad Video Editor 2023 A Detailed Review and Recommendation for Beginners and Pros for 2024
- In 2024, How to Change Lock Screen Wallpaper on Oppo Reno 11 5G
- In 2024, Top 10 Password Cracking Tools For Samsung Galaxy A34 5G
- [New] Seamless Username Switching in Google Meet Settings for 2024
- How To Remove Flashlight From iPhone 12 Lock Screen
- Quick-Fix Valorant Thumbnails Professionally Done Now!
- [Updated] A Step-by-Step Manual on Repetitive Watch Experiences in YT
- [Updated] The Art of Polishing and Personalizing Drone Videos
- Updated In 2024, Say Goodbye to Shaky Cam Stabilizing Your Videos in Premiere Pro
- In 2024, Forgot Pattern Lock? Heres How You Can Unlock Vivo S18 Pro Pattern Lock Screen
- [Updated] 2024 Approved Exploring Advanced Screen Recording Software
- In 2024, The Visionary Studio Guide Detailed XReviewer's Digest
- New 2024 Approved Exploring the Leading Free Audio Editors A Comprehensive Guide to Windows-Based Software
- 2024 Approved Tips & Tricks for Professional Logitech Webcam Recordings
- New How to Add Text Animation Online
- In 2024, How To Pause Life360 Location Sharing For Apple iPhone 12 Pro Max | Dr.fone
- Turning Trends Into Timeless GIFs with TikTok Converters
- Critical Approaches to Documenting Youtube LIVE Video for 2024
- How to Change Lock Screen Wallpaper on Oppo Reno 10 Pro+ 5G
- How to Spy on Text Messages from Computer & Tecno Spark 10C | Dr.fone
- [Updated] In 2024, 15 Best Android Emulator [Mac and PC]
- New The Path to Pristine Sounds A Guide to Clearing Up Internet-Based Auditory Interruptions for 2024
- [Updated] The Art of Subtlety Garageband's Audio Softening
- Title: [Updated] The Ultimate Guide to Choosing Between IGTV & YouTube for Content Creators
- Author: Steven
- Created at : 2024-06-05 04:58:40
- Updated at : 2024-06-06 04:58:40
- Link: https://facebook-record-videos.techidaily.com/updated-the-ultimate-guide-to-choosing-between-igtv-and-youtube-for-content-creators/
- License: This work is licensed under CC BY-NC-SA 4.0.