Smartphone Cinematography Mastery: Designing Impactful YouTube Thumbnails

As a content creator, you know the importance of a visually appealing thumbnail for YouTube videos. It gives your viewers a sneak peek of what they can expect from your video and helps it stand out in the crowded world of YouTube.

When creating your thumbnail, it’s important to remember that the recommended size is 1280 x 720 pixels and a minimum width of 640 pixels. With these dimensions in mind, let’s dive into how you can easily create stunning thumbnails for your YouTube videos using your mobile phone.

Method 1. Make a YouTube Thumbnail on iPhone With the iPhone Photos App

One way to create a thumbnail for your YouTube video on your iPhone is to use the built-in Photos app. The Photos app comes pre-installed on all iPhones and offers a range of editing tools you can use to create a thumbnail.

The Photos app on your iPhone offers a range of features that you can use to create a custom thumbnail for your YouTube video. Here are some of the features you can use:

• Crop: The crop tool allows you to resize and reposition your thumbnail image by trimming away any unnecessary parts of the image.
• Rotate: The rotate tool lets you adjust the orientation of your thumbnail image. You can rotate the image clockwise or counterclockwise to achieve the desired angle.
• Adjust lighting and color: The lighting and color tools allow you to adjust the brightness, contrast, saturation, and other aspects of the thumbnail image to enhance its overall appearance.
• Add text: You can use the text tool to add words or phrases to your thumbnail image. This can be a great way to include a call-to-action or to highlight a key feature of your video.
• Add filters and stickers: The Photos app includes a range of filters and stickers that you can use to give your thumbnail image a unique look. You can experiment with filters and stickers to find the perfect one for your thumbnail.

To create a thumbnail using the Photos app on your iPhone, follow these steps:

Step1 Open the Photos app and find the image you want to use as your thumbnail. Tap on the image to open it.

Step2 Tap the Edit button in the top right corner of the screen. Use the crop and rotate tools to adjust the perspective and the aspect ratio of 16:9.

Step3 Tap the Filters button to access the filter effects. Scroll through the available filters and tap on one to apply it to your thumbnail image.

Step4 To write or draw on the image, tap the Markup button. This will open a toolbar with a variety of drawing and text tools. Use these tools to add your personal touch to the thumbnail.

Step5 When you’re satisfied with your thumbnail, tap Done in the top right corner of the screen.

Pros

• Convenient
• Easy to use
• Versatile

Cons

• Limited customization option
• Lower image quality

This method is best for users looking for a quick and easy way to create a thumbnail on the go and doesn’t need many customization options. It’s also a good option for users needing computer or graphic design software access. If you’re looking for more advanced customization options or higher image quality, consider using other methods or software.

Method 2. Make YouTube Thumbnails on Android/iPhone With Third-Party Apps

In addition to using the built-in Photos app on your iPhone or Android device, there are also many third-party apps that you can use to create YouTube thumbnails. Some popular options include Canva, Adobe Spark, and FotoJet. These apps offer a wider range of customization options and design templates, making it easy to create professional-looking thumbnails even if you have yet to gain graphic design experience.

One popular third-party app for creating YouTube thumbnails on both iPhone and Android devices is PixelLab. PixelLab is a powerful graphic design app with many features and tools for creating custom thumbnails. With PixelLab, you can add text, shapes, and stickers to your thumbnail image and adjust the image’s color, lighting, and other aspects to get the perfect look. You can also import your images or graphics for your thumbnail design.

Here are the steps to create a thumbnail using PixelLab on your Android or iOS device:

Step1 Open the Play Store and search for PixelLab. Install the app.

Step2 Tap the “+” icon to add an image from your gallery.

Step3 Edit the image using the available tools, such as cropping, rotating, and adjusting the color and lighting.

Step4 Add text to the image and customize it to your liking.

Step5 Change the resolution of the image to 1280 x 720 pixels.

Step6 Save the image to your gallery by exporting it.

Pros

• More customization options
• Advanced editing tools
• High image quality

Cons

• Requires a separate app download
• It may require a learning curve

This method is best for users looking for more advanced customization options and higher image quality for their YouTube thumbnails. It’s also a good option for users with experience with graphic design software and who are comfortable using advanced editing tools. If you’re looking for a quick and easy way to create a thumbnail and only need a few customization options, consider using the built-in Photos app or other simpler methods.

How To Add Thumbnails to YouTube Videos on Mobile

Once you’ve created your thumbnail image, it’s time to add it to your YouTube video. Adding a thumbnail to your YouTube video on your mobile device is a simple process that only requires a few steps.

Here’s how to do it on your mobile device:

Step1 Open the YouTube app on your mobile device and sign in to your account.

Step2 Tap on the My Videos tab to view a list of your uploaded videos.

Step3 Tap on the video and tap the “Edit“ button in the top right corner of the screen.

Step4 Tap the Custom thumbnail button and upload the image you want to use from your photo library.

Step5 Tap Save in the top right corner to upload the thumbnail to your video.

That’s it! Your new thumbnail will now be displayed on your YouTube video, helping it stand out and attract more views. You can repeat this process for other videos if you want to add a custom thumbnail.

It May Interest You – Make YouTube Thumbnails on Windows/Mac

While it’s convenient to create YouTube thumbnails on your mobile device, there may be times when you need to create a thumbnail on your Windows or Mac computer.

For example, if you need to create a thumbnail with a higher resolution or more advanced customization options, you may find it easier to do so on a computer. Additionally, a computer may be more efficient if you’re working on a larger thumbnail project and need to create multiple thumbnails simultaneously.

One popular tool for creating YouTube thumbnails on a Windows or Mac computer is Filmora. Wondershare Filmora is a powerful video editing software that allows you to easily edit and enhance your YouTube videos and create custom thumbnails for your videos.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

With Filmora, you can add text, graphics, and special effects to your thumbnail image and import and edit multiple images. Filmora is a great tool for creating professional-looking YouTube thumbnails on your Windows or Mac computer.

To create a thumbnail using Filmora on your Windows or Mac computer, follow these steps:

Step1 Launch Filmora, add the picture to the timeline and select the AI Portrait option in the Effects panel to cut out the subject from the background.

Step2 Scale up and reposition the photo.

Step3 Add a new background to the track below the picture. Use the other editing tools in Filmora to customize the image as desired, such as adding text, graphics, and special effects.

Step4 When you are done editing the thumbnail, take a snapshot by clicking the camera icon.

Step5 Locate the thumbnail in your local drive.

For more detailed instructions and a visual guide, you can watch the following video tutorial:

Add a video

This video will show you how to use Filmora to create a custom thumbnail for your YouTube video, step by step.

People Also Ask

Here are some common questions that people have when it comes to creating YouTube thumbnails on mobile.

Q1. What App Do Youtubers Use To Make Thumbnails?

There are many different apps and tools that YouTubers use to create thumbnails for their videos. The best app for creating YouTube thumbnails will depend on your needs and skill level.

If you’re looking for a quick and easy way to create a thumbnail on your mobile device, start with the built-in Photos app or a third-party app like Canva. If you need more advanced customization options or are comfortable with graphic design software, consider using Adobe Photoshop or another tool.

Q2. What Is YouTube Thumbnail Size?

The recommended size for YouTube thumbnails is 1280 x 720 pixels. This size balances quality and file size, ensuring that your thumbnail looks sharp and loads quickly. It’s also important to note that YouTube thumbnails are displayed at different sizes depending on the device and context in which they are viewed.

For example, a thumbnail may be displayed at a larger size when it’s shown as the main thumbnail for a video but smaller when it’s shown in a list of related videos.

Q3. What Thumbnail Gets the Most Clicks?

There is no one-size-fits-all answer to this question, as the thumbnail that gets the most clicks can vary depending on the topic of your video, your target audience, and other factors.

However, the key to getting clicks on your thumbnail is to make it visually appealing and relevant to your video. Experiment with different thumbnail designs and track which ones get the most clicks to help you identify what works best for your channel.

Conclusion

Many tools are available for creating YouTube thumbnails, including the built-in Photos app on mobile devices and third-party apps like Pixelab. One particularly powerful option is Filmora, a video editing software with features for creating custom thumbnails, such as adding text, graphics, and special effects.

Whether you create your thumbnails on your mobile device or your computer, use a high-quality image and make the thumbnail relevant to your video to increase the chances of it getting clicked.

This method is best for users looking for a quick and easy way to create a thumbnail on the go and doesn’t need many customization options. It’s also a good option for users needing computer or graphic design software access. If you’re looking for more advanced customization options or higher image quality, consider using other methods or software.

Method 2. Make YouTube Thumbnails on Android/iPhone With Third-Party Apps

In addition to using the built-in Photos app on your iPhone or Android device, there are also many third-party apps that you can use to create YouTube thumbnails. Some popular options include Canva, Adobe Spark, and FotoJet. These apps offer a wider range of customization options and design templates, making it easy to create professional-looking thumbnails even if you have yet to gain graphic design experience.

One popular third-party app for creating YouTube thumbnails on both iPhone and Android devices is PixelLab. PixelLab is a powerful graphic design app with many features and tools for creating custom thumbnails. With PixelLab, you can add text, shapes, and stickers to your thumbnail image and adjust the image’s color, lighting, and other aspects to get the perfect look. You can also import your images or graphics for your thumbnail design.

Here are the steps to create a thumbnail using PixelLab on your Android or iOS device:

Step1 Open the Play Store and search for PixelLab. Install the app.

Step2 Tap the “+” icon to add an image from your gallery.

Step3 Edit the image using the available tools, such as cropping, rotating, and adjusting the color and lighting.

Step4 Add text to the image and customize it to your liking.

Step5 Change the resolution of the image to 1280 x 720 pixels.

Step6 Save the image to your gallery by exporting it.

Pros

• More customization options
• Advanced editing tools
• High image quality

Cons

• Requires a separate app download
• It may require a learning curve

This method is best for users looking for more advanced customization options and higher image quality for their YouTube thumbnails. It’s also a good option for users with experience with graphic design software and who are comfortable using advanced editing tools. If you’re looking for a quick and easy way to create a thumbnail and only need a few customization options, consider using the built-in Photos app or other simpler methods.

How To Add Thumbnails to YouTube Videos on Mobile

Once you’ve created your thumbnail image, it’s time to add it to your YouTube video. Adding a thumbnail to your YouTube video on your mobile device is a simple process that only requires a few steps.

Here’s how to do it on your mobile device:

Step1 Open the YouTube app on your mobile device and sign in to your account.

Step2 Tap on the My Videos tab to view a list of your uploaded videos.

Step3 Tap on the video and tap the “Edit“ button in the top right corner of the screen.

Step4 Tap the Custom thumbnail button and upload the image you want to use from your photo library.

Step5 Tap Save in the top right corner to upload the thumbnail to your video.

That’s it! Your new thumbnail will now be displayed on your YouTube video, helping it stand out and attract more views. You can repeat this process for other videos if you want to add a custom thumbnail.

It May Interest You – Make YouTube Thumbnails on Windows/Mac

While it’s convenient to create YouTube thumbnails on your mobile device, there may be times when you need to create a thumbnail on your Windows or Mac computer.

For example, if you need to create a thumbnail with a higher resolution or more advanced customization options, you may find it easier to do so on a computer. Additionally, a computer may be more efficient if you’re working on a larger thumbnail project and need to create multiple thumbnails simultaneously.

One popular tool for creating YouTube thumbnails on a Windows or Mac computer is Filmora. Wondershare Filmora is a powerful video editing software that allows you to easily edit and enhance your YouTube videos and create custom thumbnails for your videos.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

With Filmora, you can add text, graphics, and special effects to your thumbnail image and import and edit multiple images. Filmora is a great tool for creating professional-looking YouTube thumbnails on your Windows or Mac computer.

To create a thumbnail using Filmora on your Windows or Mac computer, follow these steps:

Step1 Launch Filmora, add the picture to the timeline and select the AI Portrait option in the Effects panel to cut out the subject from the background.

Step2 Scale up and reposition the photo.

Step3 Add a new background to the track below the picture. Use the other editing tools in Filmora to customize the image as desired, such as adding text, graphics, and special effects.

Step4 When you are done editing the thumbnail, take a snapshot by clicking the camera icon.

Step5 Locate the thumbnail in your local drive.

For more detailed instructions and a visual guide, you can watch the following video tutorial:

Add a video

This video will show you how to use Filmora to create a custom thumbnail for your YouTube video, step by step.

People Also Ask

Here are some common questions that people have when it comes to creating YouTube thumbnails on mobile.

Q1. What App Do Youtubers Use To Make Thumbnails?

There are many different apps and tools that YouTubers use to create thumbnails for their videos. The best app for creating YouTube thumbnails will depend on your needs and skill level.

If you’re looking for a quick and easy way to create a thumbnail on your mobile device, start with the built-in Photos app or a third-party app like Canva. If you need more advanced customization options or are comfortable with graphic design software, consider using Adobe Photoshop or another tool.

Q2. What Is YouTube Thumbnail Size?

The recommended size for YouTube thumbnails is 1280 x 720 pixels. This size balances quality and file size, ensuring that your thumbnail looks sharp and loads quickly. It’s also important to note that YouTube thumbnails are displayed at different sizes depending on the device and context in which they are viewed.

For example, a thumbnail may be displayed at a larger size when it’s shown as the main thumbnail for a video but smaller when it’s shown in a list of related videos.

Q3. What Thumbnail Gets the Most Clicks?

There is no one-size-fits-all answer to this question, as the thumbnail that gets the most clicks can vary depending on the topic of your video, your target audience, and other factors.

However, the key to getting clicks on your thumbnail is to make it visually appealing and relevant to your video. Experiment with different thumbnail designs and track which ones get the most clicks to help you identify what works best for your channel.

Conclusion

Many tools are available for creating YouTube thumbnails, including the built-in Photos app on mobile devices and third-party apps like Pixelab. One particularly powerful option is Filmora, a video editing software with features for creating custom thumbnails, such as adding text, graphics, and special effects.

Whether you create your thumbnails on your mobile device or your computer, use a high-quality image and make the thumbnail relevant to your video to increase the chances of it getting clicked.

YouTube’s Monetization: A Deep Dive

YouTube Monetization: The New Rules Everyone Hates

Richard Bennett

Nov 01, 2022• Proven solutions

0

YouTube changed its monetization policy and, once again, there are new monetization rules. Last year, in the wake of the ‘adpocalypse’ (click here for coverage on that ), they imposed a new milestone of 10,000-lifetime views which a channel would have to meet before applying for monetization. As of February 20, 2018, YouTube will be introducing 2 more obstacles to monetizing your videos.

1. The New Monetization Rules
2. Why YouTube Changed The Monetization Rules
3. How Do The Changes Affect Small YouTube Channels
4. Join the Conversation
5. Tips for Increasing YouTube Watch Time
6. Helpful Blog Posts
7. Don’t Give Up!

The New Monetization Rules

In order to qualify for YouTube monetization, you must meet these milestones.

1. You will need to have 1,000 subscribers.
2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

You can read the full announcement here.

Trying to get monetization on YouTube can feel like this.

Why YouTube Changed the Monetization Rules

YouTube’s reasoning for these changes is essentially the same as they gave for the 10,000 views milestone: having higher standards will help them prevent inappropriate or stolen content from being monetized. They also point out that the majority of channels affected will not have been making any significant money anyways (less than $2.50 per month, in most cases).

How Do the Changes Affect Small YouTube Channels

However, even if the immediate financial impact won’t be that financially significant, it is untrue to say these new rules will not affect YouTubers with smaller channels. Having to plan to achieve and maintain those 4,000 hours of watch time and 1,000 subs could have a major impact on how creators plan their content. Will you feel pressured to abandon content that you and your existing viewers love in favor of making videos that will get you to those milestones faster?

That will be a question facing a lot of smaller YouTubers, especially those who have already reached 1,000 subscribers and are now in a situation where they have to maintain those 4,000 hours of watch time. You won’t be cut off from monetization automatically if you fall from 4,000 hours to 3,500 hours one month (after already having monetized your channel), but YouTube may review your channel and remove monetization if time passes and you still haven’t gotten back up to 4,000 hours.

These new rules could also put niche channels at a disadvantage. Niche channels may have devoted followers who keep their watch time up, but getting to 1,000 subscribers could be harder for them purely because their potential audience is already smaller.

Join The Conversation

There have been b reactions to this news in our forums here on filmora.io, the majority of them negative. Although the perspective that these kinds of measures are necessary as YouTube becomes more and more crowded has also been represented, the majority of people who have weighed in find these changes unreasonable. If you haven’t yet, make sure to head over to the forums and join the conversation .

It probably doesn’t help that none of the regulations being put in place to stop smaller channels who might be ‘bad actors’ (YouTube uses the term several times in their announcement) will affect gigantic channels whose creators may already be behaving in wildly inappropriate (and not at all ad friendly) ways.

Cough. Logan Paul. Cough.

Tips for Increasing YouTube Watch Time

1. Sorting your videos into playlists encourages viewers to spend a lot more time on your channel.
2. Link your videos together using cards and interactive end screens/outros.
3. Basic video editing. Simple things like adding transition effects and cutting out long pauses will help keep viewers watching your videos for longer.

Helpful Blog Posts

How to Get People to Subscribe by Asking the Right Way

Understanding YouTube Analytics – Take Charge of Your Channel! (this one will teach you how to see which of your videos are doing best for watch time!)

How to Edit a YouTube Video and Get More Subscribers

Don’t Give Up

I risk sounding cheesy here, but I hope nobody gives up on their dreams as creators over something like this. Wanting to be paid for doing what you love is only natural, and you can still get there (YouTube monetization isn’t even the only way). There may even be better opportunities to generate revenue when you do. In the long run, this could be a good thing for YouTube. Nobody can really know yet.

How do you get subscribers, or increase your watch time? If you have any tips, share them with everyone! Also, make sure to let us know if there are any blog topics that might help you out with YouTube’s new monetization rules.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

YouTube changed its monetization policy and, once again, there are new monetization rules. Last year, in the wake of the ‘adpocalypse’ (click here for coverage on that ), they imposed a new milestone of 10,000-lifetime views which a channel would have to meet before applying for monetization. As of February 20, 2018, YouTube will be introducing 2 more obstacles to monetizing your videos.

1. The New Monetization Rules
2. Why YouTube Changed The Monetization Rules
3. How Do The Changes Affect Small YouTube Channels
4. Join the Conversation
5. Tips for Increasing YouTube Watch Time
6. Helpful Blog Posts
7. Don’t Give Up!

The New Monetization Rules

In order to qualify for YouTube monetization, you must meet these milestones.

1. You will need to have 1,000 subscribers.
2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

You can read the full announcement here.

Trying to get monetization on YouTube can feel like this.

Why YouTube Changed the Monetization Rules

YouTube’s reasoning for these changes is essentially the same as they gave for the 10,000 views milestone: having higher standards will help them prevent inappropriate or stolen content from being monetized. They also point out that the majority of channels affected will not have been making any significant money anyways (less than $2.50 per month, in most cases).

How Do the Changes Affect Small YouTube Channels

However, even if the immediate financial impact won’t be that financially significant, it is untrue to say these new rules will not affect YouTubers with smaller channels. Having to plan to achieve and maintain those 4,000 hours of watch time and 1,000 subs could have a major impact on how creators plan their content. Will you feel pressured to abandon content that you and your existing viewers love in favor of making videos that will get you to those milestones faster?

That will be a question facing a lot of smaller YouTubers, especially those who have already reached 1,000 subscribers and are now in a situation where they have to maintain those 4,000 hours of watch time. You won’t be cut off from monetization automatically if you fall from 4,000 hours to 3,500 hours one month (after already having monetized your channel), but YouTube may review your channel and remove monetization if time passes and you still haven’t gotten back up to 4,000 hours.

These new rules could also put niche channels at a disadvantage. Niche channels may have devoted followers who keep their watch time up, but getting to 1,000 subscribers could be harder for them purely because their potential audience is already smaller.

Join The Conversation

There have been b reactions to this news in our forums here on filmora.io, the majority of them negative. Although the perspective that these kinds of measures are necessary as YouTube becomes more and more crowded has also been represented, the majority of people who have weighed in find these changes unreasonable. If you haven’t yet, make sure to head over to the forums and join the conversation .

It probably doesn’t help that none of the regulations being put in place to stop smaller channels who might be ‘bad actors’ (YouTube uses the term several times in their announcement) will affect gigantic channels whose creators may already be behaving in wildly inappropriate (and not at all ad friendly) ways.

Cough. Logan Paul. Cough.

Tips for Increasing YouTube Watch Time

1. Sorting your videos into playlists encourages viewers to spend a lot more time on your channel.
2. Link your videos together using cards and interactive end screens/outros.
3. Basic video editing. Simple things like adding transition effects and cutting out long pauses will help keep viewers watching your videos for longer.

Helpful Blog Posts

How to Get People to Subscribe by Asking the Right Way

Understanding YouTube Analytics – Take Charge of Your Channel! (this one will teach you how to see which of your videos are doing best for watch time!)

How to Edit a YouTube Video and Get More Subscribers

Don’t Give Up

I risk sounding cheesy here, but I hope nobody gives up on their dreams as creators over something like this. Wanting to be paid for doing what you love is only natural, and you can still get there (YouTube monetization isn’t even the only way). There may even be better opportunities to generate revenue when you do. In the long run, this could be a good thing for YouTube. Nobody can really know yet.

How do you get subscribers, or increase your watch time? If you have any tips, share them with everyone! Also, make sure to let us know if there are any blog topics that might help you out with YouTube’s new monetization rules.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

YouTube changed its monetization policy and, once again, there are new monetization rules. Last year, in the wake of the ‘adpocalypse’ (click here for coverage on that ), they imposed a new milestone of 10,000-lifetime views which a channel would have to meet before applying for monetization. As of February 20, 2018, YouTube will be introducing 2 more obstacles to monetizing your videos.

1. The New Monetization Rules
2. Why YouTube Changed The Monetization Rules
3. How Do The Changes Affect Small YouTube Channels
4. Join the Conversation
5. Tips for Increasing YouTube Watch Time
6. Helpful Blog Posts
7. Don’t Give Up!

The New Monetization Rules

In order to qualify for YouTube monetization, you must meet these milestones.

1. You will need to have 1,000 subscribers.
2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

You can read the full announcement here.

Trying to get monetization on YouTube can feel like this.

Why YouTube Changed the Monetization Rules

YouTube’s reasoning for these changes is essentially the same as they gave for the 10,000 views milestone: having higher standards will help them prevent inappropriate or stolen content from being monetized. They also point out that the majority of channels affected will not have been making any significant money anyways (less than $2.50 per month, in most cases).

How Do the Changes Affect Small YouTube Channels

However, even if the immediate financial impact won’t be that financially significant, it is untrue to say these new rules will not affect YouTubers with smaller channels. Having to plan to achieve and maintain those 4,000 hours of watch time and 1,000 subs could have a major impact on how creators plan their content. Will you feel pressured to abandon content that you and your existing viewers love in favor of making videos that will get you to those milestones faster?

That will be a question facing a lot of smaller YouTubers, especially those who have already reached 1,000 subscribers and are now in a situation where they have to maintain those 4,000 hours of watch time. You won’t be cut off from monetization automatically if you fall from 4,000 hours to 3,500 hours one month (after already having monetized your channel), but YouTube may review your channel and remove monetization if time passes and you still haven’t gotten back up to 4,000 hours.

These new rules could also put niche channels at a disadvantage. Niche channels may have devoted followers who keep their watch time up, but getting to 1,000 subscribers could be harder for them purely because their potential audience is already smaller.

Join The Conversation

There have been b reactions to this news in our forums here on filmora.io, the majority of them negative. Although the perspective that these kinds of measures are necessary as YouTube becomes more and more crowded has also been represented, the majority of people who have weighed in find these changes unreasonable. If you haven’t yet, make sure to head over to the forums and join the conversation .

It probably doesn’t help that none of the regulations being put in place to stop smaller channels who might be ‘bad actors’ (YouTube uses the term several times in their announcement) will affect gigantic channels whose creators may already be behaving in wildly inappropriate (and not at all ad friendly) ways.

Cough. Logan Paul. Cough.

Tips for Increasing YouTube Watch Time

1. Sorting your videos into playlists encourages viewers to spend a lot more time on your channel.
2. Link your videos together using cards and interactive end screens/outros.
3. Basic video editing. Simple things like adding transition effects and cutting out long pauses will help keep viewers watching your videos for longer.

Helpful Blog Posts

How to Get People to Subscribe by Asking the Right Way

Understanding YouTube Analytics – Take Charge of Your Channel! (this one will teach you how to see which of your videos are doing best for watch time!)

How to Edit a YouTube Video and Get More Subscribers

Don’t Give Up

I risk sounding cheesy here, but I hope nobody gives up on their dreams as creators over something like this. Wanting to be paid for doing what you love is only natural, and you can still get there (YouTube monetization isn’t even the only way). There may even be better opportunities to generate revenue when you do. In the long run, this could be a good thing for YouTube. Nobody can really know yet.

How do you get subscribers, or increase your watch time? If you have any tips, share them with everyone! Also, make sure to let us know if there are any blog topics that might help you out with YouTube’s new monetization rules.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Nov 01, 2022• Proven solutions

0

YouTube changed its monetization policy and, once again, there are new monetization rules. Last year, in the wake of the ‘adpocalypse’ (click here for coverage on that ), they imposed a new milestone of 10,000-lifetime views which a channel would have to meet before applying for monetization. As of February 20, 2018, YouTube will be introducing 2 more obstacles to monetizing your videos.

1. The New Monetization Rules
2. Why YouTube Changed The Monetization Rules
3. How Do The Changes Affect Small YouTube Channels
4. Join the Conversation
5. Tips for Increasing YouTube Watch Time
6. Helpful Blog Posts
7. Don’t Give Up!

The New Monetization Rules

In order to qualify for YouTube monetization, you must meet these milestones.

1. You will need to have 1,000 subscribers.
2. You will need to have accumulated 4,000 hours of watch time over the last 12 months.

You can read the full announcement here.

Trying to get monetization on YouTube can feel like this.

Why YouTube Changed the Monetization Rules

YouTube’s reasoning for these changes is essentially the same as they gave for the 10,000 views milestone: having higher standards will help them prevent inappropriate or stolen content from being monetized. They also point out that the majority of channels affected will not have been making any significant money anyways (less than $2.50 per month, in most cases).

How Do the Changes Affect Small YouTube Channels

However, even if the immediate financial impact won’t be that financially significant, it is untrue to say these new rules will not affect YouTubers with smaller channels. Having to plan to achieve and maintain those 4,000 hours of watch time and 1,000 subs could have a major impact on how creators plan their content. Will you feel pressured to abandon content that you and your existing viewers love in favor of making videos that will get you to those milestones faster?

That will be a question facing a lot of smaller YouTubers, especially those who have already reached 1,000 subscribers and are now in a situation where they have to maintain those 4,000 hours of watch time. You won’t be cut off from monetization automatically if you fall from 4,000 hours to 3,500 hours one month (after already having monetized your channel), but YouTube may review your channel and remove monetization if time passes and you still haven’t gotten back up to 4,000 hours.

These new rules could also put niche channels at a disadvantage. Niche channels may have devoted followers who keep their watch time up, but getting to 1,000 subscribers could be harder for them purely because their potential audience is already smaller.

Join The Conversation

There have been b reactions to this news in our forums here on filmora.io, the majority of them negative. Although the perspective that these kinds of measures are necessary as YouTube becomes more and more crowded has also been represented, the majority of people who have weighed in find these changes unreasonable. If you haven’t yet, make sure to head over to the forums and join the conversation .

It probably doesn’t help that none of the regulations being put in place to stop smaller channels who might be ‘bad actors’ (YouTube uses the term several times in their announcement) will affect gigantic channels whose creators may already be behaving in wildly inappropriate (and not at all ad friendly) ways.

Cough. Logan Paul. Cough.

Tips for Increasing YouTube Watch Time

1. Sorting your videos into playlists encourages viewers to spend a lot more time on your channel.
2. Link your videos together using cards and interactive end screens/outros.
3. Basic video editing. Simple things like adding transition effects and cutting out long pauses will help keep viewers watching your videos for longer.

Helpful Blog Posts

How to Get People to Subscribe by Asking the Right Way

Understanding YouTube Analytics – Take Charge of Your Channel! (this one will teach you how to see which of your videos are doing best for watch time!)

How to Edit a YouTube Video and Get More Subscribers

Don’t Give Up

I risk sounding cheesy here, but I hope nobody gives up on their dreams as creators over something like this. Wanting to be paid for doing what you love is only natural, and you can still get there (YouTube monetization isn’t even the only way). There may even be better opportunities to generate revenue when you do. In the long run, this could be a good thing for YouTube. Nobody can really know yet.

How do you get subscribers, or increase your watch time? If you have any tips, share them with everyone! Also, make sure to let us know if there are any blog topics that might help you out with YouTube’s new monetization rules.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Also read: