Eye on the Screen: YouTube Journey Comparison From Creator to Competitor

YouTube Analytics – How to analyze your and Competitor’s YouTube Video

Richard Bennett

Mar 27, 2024• Proven solutions

Tracking your brand’s YouTube metrics is not enough to ensure success in YouTube. Unless you garner deep insights of your competitors. You must be thinking how can you gauge their company insights using YouTube and track the data movement as well. There is nothing to worry about, we have got you covered. We will show you how to analyze your own channel as well as that of your competitors’ YouTube analytics. Let’s now explore about it!

How to analyze your own YouTube channel/video?

It is important to have reliable YouTube analytics tools for your brand, as videos on YouTube are searchable through Google. They contribute to generate organic traffic for you using both Google and YouTube as a medium. YouTube has a default dedicated analytics mechanism to measure how the video fares in YouTube to gain the most out of it.

Here we have collated the broadly used YouTube insights to ensure that your highly equipped, SEO compatible video engages more audience and performs well. The matrix sums up the most essential parts of YouTube analytics. Let’s go through them.

1. Views

Though, views determine the number of people clicked on a certain video on YouTube, it’s impossible to figure out whether the video has been watched till the end or not. Moreover, they can be altered through clickbait tricks and hence YouTube doesn’t solely put much value on them.

Views along with watch time turn out to be the best bet. Watch time sums up the total amount of time spent (in terms of minutes) on your brand’ videos. With the updated dashboard it becomes easy to get the YouTube analytics and gauge the video’s performance. Using the average view duration, you can know whether your video is being watched till the end or not.

2. Playback Location

As ‘Playback locations’ of YouTube videos can reveal where does all the traffic come from, it would help your channel figure out for which location the video has fared well. It will guide you to reach the backlinks locations/sites. Knowing the popular locations for your YouTube video being played, you can know whether YouTube is the search engine or they have been diverted from somewhere else. Depending on the video playing locations, the views will be segregated in to embedded video, YouTube watch page, mobile devices, and YouTube channel page. Understanding location specific views would help you decide where should you focus to enhance the performance of your video.

3. Demographics

The demographics page helps you get YouTube insights, using them you can know the audience in a gender and location specific manner. For local businesses targeting a certain region, YouTube analytics would prove to be a boon. You can also know the geography and device used by the viewers with this feature. Understanding the gender and location of people will help you create dedicated product videos that would be helpful to them.

4. Traffic sources

Understanding the source of your YouTube video’s traffic would help you track the prominent keywords that viewers use for landing at your YouTube video. You can figure out their choice and their search patterns this way. The YouTube insights will show you whether the viewers found your video by searching YouTube, a channel on YouTube, through suggested videos, or an external link. The YouTube Analytics tool’s panel would assist you in finalizing the most beneficial traffic source for your brand. You can optimize your video and keyword strategy with this.

5. Audience Retention

This data explains how far your video has engaged your audience. Along with views, the duration that a viewer is on your video weighs too. From the audience retention page, you can find out the specific time that a viewer has exited your video and see what made them do so. There are 2 types of audience retention features – absolute audience retention and relative audience retention.

6. Devices

It is important to know which device is being used to watch the video. The metrics is distributed among mobile phones, computer, TV, tablet etc. you will be able to understand whether your video needs to be optimized for a certain video or not.

7. Likes and dislikes

YouTube insights gauge the audience acceptance for your video by the number of likes and dislikes. Videos with a huge number of like implies that it is loved by people, though, the quality of video can’t exactly be defined by the number of likes or dislikes. Even the best quality video created for asking opinions about a certain situation/issue might be good enough but still get dislikes.

8. Subscribers

YouTube analytics help you determine the engagement metrics to explain the origin of your subscribers. It includes both their geo-location, the date of subscription, and the source/medium they used to land with your video on YouTube. You can observe the number of people subscribing and unsubscribing from your YouTube channel.

The subscription stream enables your audience to get suggestions for new videos from your channel and offer better exposure to the service and products you offer.

You May Also Like : How to Get More Subscribers

9. Annotations

While considering YouTube Analytics, it is essential to understand that there are annotations to guide viewers to your business site for more content. It is not necessary that the content is video only, it might include a blog post as well. This will let you understand the click through rate and ‘close’ rates for every annotation. This in turn will assist you in optimizing how to reach your audience and where to place the annotations.

10. Comments

Audience engagement on any YouTube video can easily be gauged by using the vital aspect known as comments. Either it touched a chord in their heart, inspired or motivated them, or simply made them smile, the comments will say it all. Sometimes the audience simply taps ‘Like’ in place of commenting at their convenient.

11. Cards

Cards is a new feature in YouTube analytics and aimed at replacing annotations. This will improve user interactivity of any video and accelerate the engagement. They will act as call to action for informing visitors regarding playlists, videos, merchandising, fan funding, and associated website etc.

12. Sharing

This aspect sums up the amount of shares of the YouTube video across different social networks along with the share date. Google ranking is influenced with the share numbers, as higher the number more the chances of unique backlinks for your videos.

13. Videos in playlists

Favorites has been renamed to ‘Videos in playlists’. Your reach broadens as people keep marking your videos as favorites on their playlist. This is visible to the public on the YouTube channel itself.

How to analyze your competitors

Although, you can’t see the dashboard data of your competitor, there are still some ways to observe and study your competitors’ successful videos and from their views, favorites, ratings, and comments find out the driving force behind it.

For example, reading the comments and see what they are saying. Notice both the positive and negative ones so that you can incorporate the ideas in your videos. You can also make a better video by understanding what a specific demographic region is fond of watching in the said niche.

Or you can use those analyzing tools below to discover the more stats of your competitors.

1. InflueNex

InflueNex is a helpful influencer marketing tool for Analyzing, searching, and managing YouTubers. With the help of this YouTube analytics tool, you’re able to learn your competitors’ channels and videos with detailed information.

2. Rival IQ

This YouTube analytics tool helps you increase social media engagement, conduct competitive analysis to track competition, discovers new content ideas for your target audience. You can use it to leverage your foothold in YouTube.

3. SocialBlade

SocialBlade helps you gain YouTube insights and enables you to understand how your rival brands fare. You can learn from them and enhance your own strategy to beat them.

Read More to Get: 5 Methods to Go Frame by Frame on YouTube Video >>

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Living Large with YouTube Premium: The Inside Story

Create High-Quality Video - Wondershare Filmora

An easy and powerful YouTube video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

It was formerly known as YouTube Red three years ago when it first launched. It brings to your screen tones of perks for better viewing. However, the service isn’t still widely known, and most people are on the verge of understanding what is entailed in the subscription. Most YouTube premium subscribers attest that the service is of value and are even relieved of the constant ads in the Free version. Dive into the article for more insights.

In this article

01 What is YouTube Premium?

02 Is YouTube Premium worth subscribing to?

What is YouTube Premium?

This streaming service was initially launched in 2014 and was later rebranded in 2018 as YouTube Premium. It includes YouTube music and other features that Google added to it. You can download content, perform background playback and even get access to YouTube original content. Note that this came at a cost as its price was raised. But what remains is that you get value for your money.

1. What service is included in the Premium subscription?

The Premium subscription is an after-sought service that includes these services.

Background play: It allows one to play your videos in the background, enabling you to use the app as a music player.

Offline playback: Easily view your videos on your phone or tablet. It means you can download a video or music and play them while not on the internet.

Ad-free videos: Say goodbye to popular ads with YouTube Free subscription. You already catered for your freedom in the subscription.

YouTube Music Premium: YouTube music is available for free even though you won’t download it for offline playback on this tier.

Flip between apps swiftly: Your videos will continue playing even if you switch to another app. You can flip apps on your device, like check emails, read Twitter, scroll to texts and still play your videos.

2. The price of a YouTube Premium subscription

YouTube Premium isn’t different from other services. Like most streaming services, you get family and student plans. YouTube Premium costs your $6.99 monthly subscription for students’ plans. You, however, need to verify that you are a student. A family plan comes at $17.99 per month, where you can add up to five members. Single YouTube Premium will cost you $11.99 a month

3. Does YouTube Premium provide an annual plan?

No. YouTube Premium does not provide an annual plan. You can only pay your subscription per month.

4. What is the difference between YouTube TV and YouTube Premium

Even though they sound similar, YouTube TV and YouTube Premium are different in many aspects. While YouTube Premium is a paid subscription, YouTube TV is a live streaming service. Let’s explore more differences.

What is included

If you subscribe to YouTube Premium, then you unlock other streaming features. These include watching YouTube without ads on its apps, managing offline viewing, playing your videos in the background, and getting YouTube Music, among others.

You can watch various channels over the internet with YouTube TV, live. It offers you close to 90 channels cutting across lifestyle, news, entertainment, sports, etc. Likewise, you can stream live broadcasts from top networks like NBC, FOX, ABC, etc. It will also splash your screen with news channels from BBC America, CNN, FOX News, etc.

Cost

When it comes to pricing, YouTube Premium costs $11.00 per month with a free, one-month trial for new subscribers. It also has different plans for students and families. On the other hand, YouTube TV starts at $64.99 per month. However, first-time subscribers can get a free offer of up to one week at no cost. This rate may seem high, but it is competitive with other live TV streaming services.

Accessibility

YouTube TV is readily available on the web, mobile platforms, and media streaming devices like Fire TV and Chromecast. You can also download the YouTube TV app to enjoy it on players like game consoles and PlayStations. For YouTube Premium, you’ll easily access it by subscription.

However, there are areas where both YouTube TV and YouTube Premium overlap. Both will let you watch YouTube Originals.

You will also enjoy your videos without adverts interruption. Additionally, it would be best to have an internet connection to stream your videos before downloading. And after downloading and saving your files, you can stream them offline on YouTube Premium.

So, which is better?

YouTube Premium subscribers think it’s the better choice. For one, if you like entertainment from services like Hulu, Netflix, Disney, and much more, then YouTube Premium has you covered than YouTube TV.

Q&A: Is YouTube Premium subscription available in all countries?

● YouTube Premium is not available in some countries. The likely reason is that those countries’ laws prevent it from being offered.

● But worry less, you can still access YouTube Premium even if it’s not available in your country. You can switch to an alternative county and stream videos.

• Make a quick switch by first clicking the “Country” button on the bottom of the YouTube homepage. Here, you’ll view various available countries where YouTube Premium is accessible.
• Then click any country of choice to switch to. It will give you that country’s YouTube version.
• You can also change your language if it presents a foreign language video and description. Just click on the “Language” button on the page.
• Finally, access and play any YouTube premium video virtually from the country you switched to.

Is YouTube Premium worth subscribing to?

Even with the lack of YouTube Premium annual subscription, it still beats all odds to subscribe to this streaming service.

1) Offline playback

Office playback is one reason why YouTube lovers opt for the Premium subscription. Saving your videos for offline listening gives you more advantages than needing to be online to stream your videos. You can do it by simply checking for the “Download” icon below the video you wish to save on your device for later watching. You are then free to stream your files at any time, on the go!

2) Free of ads at last

YouTube streaming is much better without ever interacting with adverts. There are no pop-ups with the Premium version, letting you enjoy every bit of your video streaming. Again, such interruptions aren’t healthy for a tutorial session. Without ads, you can fully concentrate on video playing, letting you get quality value for your time.

3) Get original content

By fact, it is clear that this platform lets you interact with high-end artists who dwell on giving original content to their viewers. You’ll get a perfect chance to subscribe to artists who offer content, i.e., exclusive to the paid tier.

4) Included Google Play Music for free

It’s a double party for YouTube Premium subscribers. You have the advantage of getting Google Play Music when you subscribe to YouTube Music Premium. More so, the Google Play library gives you tones of music from their library. Combined with YouTube Premium offers, you won’t have any reason not to feel entertained from any genre of choice.

Some improvements will go a long way

Despite all the reasons to subscribe to YouTube Premium, it still needs a minor improvement to perfection.

• The YouTube Premium service’s availability is limited compared to the initial YouTube version. Therefore, some countries prohibit its usage and are only accessible in about 70 countries. Hopefully, it will be available worldwide so that no user is limited.
• YouTube Premium subscription does not give any discounts on any of the subscriptions. And being that it has no yearly subscriptions, the amount remains the same whether you opt for one month or pay it times 12 for the year. There should be some considerations for offers, primarily when you cover the one-year payments.
• Some users feel the price is higher than other streaming services. However, YouTube claims to offer free Google Play music. Perhaps this is the reason for the slight rise.
• This streaming service lacks some extras like rentals and charged station subscriptions. Other features like “lyrics” to the songs have also not been catered for. Likewise, some extra information like the title or genre of the video you watch is not included. These small extras could go a long way if they were to be added.
• YouTube Premium also seems to pay attention to celebrities other than YouTubers. Most originals are not exclusive to Premium subscribers, while you can watch them with ads on a free account.

Conclusion

● Amidst the many YouTube subscriptions, YouTube Premium has come a long way. Additionally, it hasn’t covered all the countries just yet. However, it has eliminated the presence of annoying ads that are prominent with the free YouTube service. More so, you get free access to Google Play Music, among other added values. Despite those, the app still needs some improvements in its services to incorporate YouTube Premium subscribers in its walk fully.

Try It Free Try It Free

It was formerly known as YouTube Red three years ago when it first launched. It brings to your screen tones of perks for better viewing. However, the service isn’t still widely known, and most people are on the verge of understanding what is entailed in the subscription. Most YouTube premium subscribers attest that the service is of value and are even relieved of the constant ads in the Free version. Dive into the article for more insights.

In this article

01 What is YouTube Premium?

02 Is YouTube Premium worth subscribing to?

What is YouTube Premium?

This streaming service was initially launched in 2014 and was later rebranded in 2018 as YouTube Premium. It includes YouTube music and other features that Google added to it. You can download content, perform background playback and even get access to YouTube original content. Note that this came at a cost as its price was raised. But what remains is that you get value for your money.

1. What service is included in the Premium subscription?

The Premium subscription is an after-sought service that includes these services.

Background play: It allows one to play your videos in the background, enabling you to use the app as a music player.

Offline playback: Easily view your videos on your phone or tablet. It means you can download a video or music and play them while not on the internet.

Ad-free videos: Say goodbye to popular ads with YouTube Free subscription. You already catered for your freedom in the subscription.

YouTube Music Premium: YouTube music is available for free even though you won’t download it for offline playback on this tier.

Flip between apps swiftly: Your videos will continue playing even if you switch to another app. You can flip apps on your device, like check emails, read Twitter, scroll to texts and still play your videos.

2. The price of a YouTube Premium subscription

YouTube Premium isn’t different from other services. Like most streaming services, you get family and student plans. YouTube Premium costs your $6.99 monthly subscription for students’ plans. You, however, need to verify that you are a student. A family plan comes at $17.99 per month, where you can add up to five members. Single YouTube Premium will cost you $11.99 a month

3. Does YouTube Premium provide an annual plan?

No. YouTube Premium does not provide an annual plan. You can only pay your subscription per month.

4. What is the difference between YouTube TV and YouTube Premium

Even though they sound similar, YouTube TV and YouTube Premium are different in many aspects. While YouTube Premium is a paid subscription, YouTube TV is a live streaming service. Let’s explore more differences.

What is included

If you subscribe to YouTube Premium, then you unlock other streaming features. These include watching YouTube without ads on its apps, managing offline viewing, playing your videos in the background, and getting YouTube Music, among others.

You can watch various channels over the internet with YouTube TV, live. It offers you close to 90 channels cutting across lifestyle, news, entertainment, sports, etc. Likewise, you can stream live broadcasts from top networks like NBC, FOX, ABC, etc. It will also splash your screen with news channels from BBC America, CNN, FOX News, etc.

Cost

When it comes to pricing, YouTube Premium costs $11.00 per month with a free, one-month trial for new subscribers. It also has different plans for students and families. On the other hand, YouTube TV starts at $64.99 per month. However, first-time subscribers can get a free offer of up to one week at no cost. This rate may seem high, but it is competitive with other live TV streaming services.

Accessibility

YouTube TV is readily available on the web, mobile platforms, and media streaming devices like Fire TV and Chromecast. You can also download the YouTube TV app to enjoy it on players like game consoles and PlayStations. For YouTube Premium, you’ll easily access it by subscription.

However, there are areas where both YouTube TV and YouTube Premium overlap. Both will let you watch YouTube Originals.

You will also enjoy your videos without adverts interruption. Additionally, it would be best to have an internet connection to stream your videos before downloading. And after downloading and saving your files, you can stream them offline on YouTube Premium.

So, which is better?

YouTube Premium subscribers think it’s the better choice. For one, if you like entertainment from services like Hulu, Netflix, Disney, and much more, then YouTube Premium has you covered than YouTube TV.

Q&A: Is YouTube Premium subscription available in all countries?

● YouTube Premium is not available in some countries. The likely reason is that those countries’ laws prevent it from being offered.

● But worry less, you can still access YouTube Premium even if it’s not available in your country. You can switch to an alternative county and stream videos.

• Make a quick switch by first clicking the “Country” button on the bottom of the YouTube homepage. Here, you’ll view various available countries where YouTube Premium is accessible.
• Then click any country of choice to switch to. It will give you that country’s YouTube version.
• You can also change your language if it presents a foreign language video and description. Just click on the “Language” button on the page.
• Finally, access and play any YouTube premium video virtually from the country you switched to.

Is YouTube Premium worth subscribing to?

Even with the lack of YouTube Premium annual subscription, it still beats all odds to subscribe to this streaming service.

1) Offline playback

Office playback is one reason why YouTube lovers opt for the Premium subscription. Saving your videos for offline listening gives you more advantages than needing to be online to stream your videos. You can do it by simply checking for the “Download” icon below the video you wish to save on your device for later watching. You are then free to stream your files at any time, on the go!

2) Free of ads at last

YouTube streaming is much better without ever interacting with adverts. There are no pop-ups with the Premium version, letting you enjoy every bit of your video streaming. Again, such interruptions aren’t healthy for a tutorial session. Without ads, you can fully concentrate on video playing, letting you get quality value for your time.

3) Get original content

By fact, it is clear that this platform lets you interact with high-end artists who dwell on giving original content to their viewers. You’ll get a perfect chance to subscribe to artists who offer content, i.e., exclusive to the paid tier.

4) Included Google Play Music for free

It’s a double party for YouTube Premium subscribers. You have the advantage of getting Google Play Music when you subscribe to YouTube Music Premium. More so, the Google Play library gives you tones of music from their library. Combined with YouTube Premium offers, you won’t have any reason not to feel entertained from any genre of choice.

Some improvements will go a long way

Despite all the reasons to subscribe to YouTube Premium, it still needs a minor improvement to perfection.

• The YouTube Premium service’s availability is limited compared to the initial YouTube version. Therefore, some countries prohibit its usage and are only accessible in about 70 countries. Hopefully, it will be available worldwide so that no user is limited.
• YouTube Premium subscription does not give any discounts on any of the subscriptions. And being that it has no yearly subscriptions, the amount remains the same whether you opt for one month or pay it times 12 for the year. There should be some considerations for offers, primarily when you cover the one-year payments.
• Some users feel the price is higher than other streaming services. However, YouTube claims to offer free Google Play music. Perhaps this is the reason for the slight rise.
• This streaming service lacks some extras like rentals and charged station subscriptions. Other features like “lyrics” to the songs have also not been catered for. Likewise, some extra information like the title or genre of the video you watch is not included. These small extras could go a long way if they were to be added.
• YouTube Premium also seems to pay attention to celebrities other than YouTubers. Most originals are not exclusive to Premium subscribers, while you can watch them with ads on a free account.

Conclusion

● Amidst the many YouTube subscriptions, YouTube Premium has come a long way. Additionally, it hasn’t covered all the countries just yet. However, it has eliminated the presence of annoying ads that are prominent with the free YouTube service. More so, you get free access to Google Play Music, among other added values. Despite those, the app still needs some improvements in its services to incorporate YouTube Premium subscribers in its walk fully.

Try It Free Try It Free

It was formerly known as YouTube Red three years ago when it first launched. It brings to your screen tones of perks for better viewing. However, the service isn’t still widely known, and most people are on the verge of understanding what is entailed in the subscription. Most YouTube premium subscribers attest that the service is of value and are even relieved of the constant ads in the Free version. Dive into the article for more insights.

In this article

01 What is YouTube Premium?

02 Is YouTube Premium worth subscribing to?

What is YouTube Premium?

This streaming service was initially launched in 2014 and was later rebranded in 2018 as YouTube Premium. It includes YouTube music and other features that Google added to it. You can download content, perform background playback and even get access to YouTube original content. Note that this came at a cost as its price was raised. But what remains is that you get value for your money.

1. What service is included in the Premium subscription?

The Premium subscription is an after-sought service that includes these services.

Background play: It allows one to play your videos in the background, enabling you to use the app as a music player.

Offline playback: Easily view your videos on your phone or tablet. It means you can download a video or music and play them while not on the internet.

Ad-free videos: Say goodbye to popular ads with YouTube Free subscription. You already catered for your freedom in the subscription.

YouTube Music Premium: YouTube music is available for free even though you won’t download it for offline playback on this tier.

Flip between apps swiftly: Your videos will continue playing even if you switch to another app. You can flip apps on your device, like check emails, read Twitter, scroll to texts and still play your videos.

2. The price of a YouTube Premium subscription

YouTube Premium isn’t different from other services. Like most streaming services, you get family and student plans. YouTube Premium costs your $6.99 monthly subscription for students’ plans. You, however, need to verify that you are a student. A family plan comes at $17.99 per month, where you can add up to five members. Single YouTube Premium will cost you $11.99 a month

3. Does YouTube Premium provide an annual plan?

No. YouTube Premium does not provide an annual plan. You can only pay your subscription per month.

4. What is the difference between YouTube TV and YouTube Premium

Even though they sound similar, YouTube TV and YouTube Premium are different in many aspects. While YouTube Premium is a paid subscription, YouTube TV is a live streaming service. Let’s explore more differences.

What is included

If you subscribe to YouTube Premium, then you unlock other streaming features. These include watching YouTube without ads on its apps, managing offline viewing, playing your videos in the background, and getting YouTube Music, among others.

You can watch various channels over the internet with YouTube TV, live. It offers you close to 90 channels cutting across lifestyle, news, entertainment, sports, etc. Likewise, you can stream live broadcasts from top networks like NBC, FOX, ABC, etc. It will also splash your screen with news channels from BBC America, CNN, FOX News, etc.

Cost

When it comes to pricing, YouTube Premium costs $11.00 per month with a free, one-month trial for new subscribers. It also has different plans for students and families. On the other hand, YouTube TV starts at $64.99 per month. However, first-time subscribers can get a free offer of up to one week at no cost. This rate may seem high, but it is competitive with other live TV streaming services.

Accessibility

YouTube TV is readily available on the web, mobile platforms, and media streaming devices like Fire TV and Chromecast. You can also download the YouTube TV app to enjoy it on players like game consoles and PlayStations. For YouTube Premium, you’ll easily access it by subscription.

However, there are areas where both YouTube TV and YouTube Premium overlap. Both will let you watch YouTube Originals.

You will also enjoy your videos without adverts interruption. Additionally, it would be best to have an internet connection to stream your videos before downloading. And after downloading and saving your files, you can stream them offline on YouTube Premium.

So, which is better?

YouTube Premium subscribers think it’s the better choice. For one, if you like entertainment from services like Hulu, Netflix, Disney, and much more, then YouTube Premium has you covered than YouTube TV.

Q&A: Is YouTube Premium subscription available in all countries?

● YouTube Premium is not available in some countries. The likely reason is that those countries’ laws prevent it from being offered.

● But worry less, you can still access YouTube Premium even if it’s not available in your country. You can switch to an alternative county and stream videos.

• Make a quick switch by first clicking the “Country” button on the bottom of the YouTube homepage. Here, you’ll view various available countries where YouTube Premium is accessible.
• Then click any country of choice to switch to. It will give you that country’s YouTube version.
• You can also change your language if it presents a foreign language video and description. Just click on the “Language” button on the page.
• Finally, access and play any YouTube premium video virtually from the country you switched to.

Is YouTube Premium worth subscribing to?

Even with the lack of YouTube Premium annual subscription, it still beats all odds to subscribe to this streaming service.

1) Offline playback

Office playback is one reason why YouTube lovers opt for the Premium subscription. Saving your videos for offline listening gives you more advantages than needing to be online to stream your videos. You can do it by simply checking for the “Download” icon below the video you wish to save on your device for later watching. You are then free to stream your files at any time, on the go!

2) Free of ads at last

YouTube streaming is much better without ever interacting with adverts. There are no pop-ups with the Premium version, letting you enjoy every bit of your video streaming. Again, such interruptions aren’t healthy for a tutorial session. Without ads, you can fully concentrate on video playing, letting you get quality value for your time.

3) Get original content

By fact, it is clear that this platform lets you interact with high-end artists who dwell on giving original content to their viewers. You’ll get a perfect chance to subscribe to artists who offer content, i.e., exclusive to the paid tier.

4) Included Google Play Music for free

It’s a double party for YouTube Premium subscribers. You have the advantage of getting Google Play Music when you subscribe to YouTube Music Premium. More so, the Google Play library gives you tones of music from their library. Combined with YouTube Premium offers, you won’t have any reason not to feel entertained from any genre of choice.

Some improvements will go a long way

Despite all the reasons to subscribe to YouTube Premium, it still needs a minor improvement to perfection.

• The YouTube Premium service’s availability is limited compared to the initial YouTube version. Therefore, some countries prohibit its usage and are only accessible in about 70 countries. Hopefully, it will be available worldwide so that no user is limited.
• YouTube Premium subscription does not give any discounts on any of the subscriptions. And being that it has no yearly subscriptions, the amount remains the same whether you opt for one month or pay it times 12 for the year. There should be some considerations for offers, primarily when you cover the one-year payments.
• Some users feel the price is higher than other streaming services. However, YouTube claims to offer free Google Play music. Perhaps this is the reason for the slight rise.
• This streaming service lacks some extras like rentals and charged station subscriptions. Other features like “lyrics” to the songs have also not been catered for. Likewise, some extra information like the title or genre of the video you watch is not included. These small extras could go a long way if they were to be added.
• YouTube Premium also seems to pay attention to celebrities other than YouTubers. Most originals are not exclusive to Premium subscribers, while you can watch them with ads on a free account.

Conclusion

● Amidst the many YouTube subscriptions, YouTube Premium has come a long way. Additionally, it hasn’t covered all the countries just yet. However, it has eliminated the presence of annoying ads that are prominent with the free YouTube service. More so, you get free access to Google Play Music, among other added values. Despite those, the app still needs some improvements in its services to incorporate YouTube Premium subscribers in its walk fully.

Try It Free Try It Free

It was formerly known as YouTube Red three years ago when it first launched. It brings to your screen tones of perks for better viewing. However, the service isn’t still widely known, and most people are on the verge of understanding what is entailed in the subscription. Most YouTube premium subscribers attest that the service is of value and are even relieved of the constant ads in the Free version. Dive into the article for more insights.

In this article

01 What is YouTube Premium?

02 Is YouTube Premium worth subscribing to?

What is YouTube Premium?

This streaming service was initially launched in 2014 and was later rebranded in 2018 as YouTube Premium. It includes YouTube music and other features that Google added to it. You can download content, perform background playback and even get access to YouTube original content. Note that this came at a cost as its price was raised. But what remains is that you get value for your money.

1. What service is included in the Premium subscription?

The Premium subscription is an after-sought service that includes these services.

Background play: It allows one to play your videos in the background, enabling you to use the app as a music player.

Offline playback: Easily view your videos on your phone or tablet. It means you can download a video or music and play them while not on the internet.

Ad-free videos: Say goodbye to popular ads with YouTube Free subscription. You already catered for your freedom in the subscription.

YouTube Music Premium: YouTube music is available for free even though you won’t download it for offline playback on this tier.

Flip between apps swiftly: Your videos will continue playing even if you switch to another app. You can flip apps on your device, like check emails, read Twitter, scroll to texts and still play your videos.

2. The price of a YouTube Premium subscription

YouTube Premium isn’t different from other services. Like most streaming services, you get family and student plans. YouTube Premium costs your $6.99 monthly subscription for students’ plans. You, however, need to verify that you are a student. A family plan comes at $17.99 per month, where you can add up to five members. Single YouTube Premium will cost you $11.99 a month

3. Does YouTube Premium provide an annual plan?

No. YouTube Premium does not provide an annual plan. You can only pay your subscription per month.

4. What is the difference between YouTube TV and YouTube Premium

Even though they sound similar, YouTube TV and YouTube Premium are different in many aspects. While YouTube Premium is a paid subscription, YouTube TV is a live streaming service. Let’s explore more differences.

What is included

If you subscribe to YouTube Premium, then you unlock other streaming features. These include watching YouTube without ads on its apps, managing offline viewing, playing your videos in the background, and getting YouTube Music, among others.

You can watch various channels over the internet with YouTube TV, live. It offers you close to 90 channels cutting across lifestyle, news, entertainment, sports, etc. Likewise, you can stream live broadcasts from top networks like NBC, FOX, ABC, etc. It will also splash your screen with news channels from BBC America, CNN, FOX News, etc.

Cost

When it comes to pricing, YouTube Premium costs $11.00 per month with a free, one-month trial for new subscribers. It also has different plans for students and families. On the other hand, YouTube TV starts at $64.99 per month. However, first-time subscribers can get a free offer of up to one week at no cost. This rate may seem high, but it is competitive with other live TV streaming services.

Accessibility

YouTube TV is readily available on the web, mobile platforms, and media streaming devices like Fire TV and Chromecast. You can also download the YouTube TV app to enjoy it on players like game consoles and PlayStations. For YouTube Premium, you’ll easily access it by subscription.

However, there are areas where both YouTube TV and YouTube Premium overlap. Both will let you watch YouTube Originals.

You will also enjoy your videos without adverts interruption. Additionally, it would be best to have an internet connection to stream your videos before downloading. And after downloading and saving your files, you can stream them offline on YouTube Premium.

So, which is better?

YouTube Premium subscribers think it’s the better choice. For one, if you like entertainment from services like Hulu, Netflix, Disney, and much more, then YouTube Premium has you covered than YouTube TV.

Q&A: Is YouTube Premium subscription available in all countries?

● YouTube Premium is not available in some countries. The likely reason is that those countries’ laws prevent it from being offered.

● But worry less, you can still access YouTube Premium even if it’s not available in your country. You can switch to an alternative county and stream videos.

• Make a quick switch by first clicking the “Country” button on the bottom of the YouTube homepage. Here, you’ll view various available countries where YouTube Premium is accessible.
• Then click any country of choice to switch to. It will give you that country’s YouTube version.
• You can also change your language if it presents a foreign language video and description. Just click on the “Language” button on the page.
• Finally, access and play any YouTube premium video virtually from the country you switched to.

Is YouTube Premium worth subscribing to?

Even with the lack of YouTube Premium annual subscription, it still beats all odds to subscribe to this streaming service.

1) Offline playback

Office playback is one reason why YouTube lovers opt for the Premium subscription. Saving your videos for offline listening gives you more advantages than needing to be online to stream your videos. You can do it by simply checking for the “Download” icon below the video you wish to save on your device for later watching. You are then free to stream your files at any time, on the go!

2) Free of ads at last

YouTube streaming is much better without ever interacting with adverts. There are no pop-ups with the Premium version, letting you enjoy every bit of your video streaming. Again, such interruptions aren’t healthy for a tutorial session. Without ads, you can fully concentrate on video playing, letting you get quality value for your time.

3) Get original content

By fact, it is clear that this platform lets you interact with high-end artists who dwell on giving original content to their viewers. You’ll get a perfect chance to subscribe to artists who offer content, i.e., exclusive to the paid tier.

4) Included Google Play Music for free

It’s a double party for YouTube Premium subscribers. You have the advantage of getting Google Play Music when you subscribe to YouTube Music Premium. More so, the Google Play library gives you tones of music from their library. Combined with YouTube Premium offers, you won’t have any reason not to feel entertained from any genre of choice.

Some improvements will go a long way

Despite all the reasons to subscribe to YouTube Premium, it still needs a minor improvement to perfection.

• The YouTube Premium service’s availability is limited compared to the initial YouTube version. Therefore, some countries prohibit its usage and are only accessible in about 70 countries. Hopefully, it will be available worldwide so that no user is limited.
• YouTube Premium subscription does not give any discounts on any of the subscriptions. And being that it has no yearly subscriptions, the amount remains the same whether you opt for one month or pay it times 12 for the year. There should be some considerations for offers, primarily when you cover the one-year payments.
• Some users feel the price is higher than other streaming services. However, YouTube claims to offer free Google Play music. Perhaps this is the reason for the slight rise.
• This streaming service lacks some extras like rentals and charged station subscriptions. Other features like “lyrics” to the songs have also not been catered for. Likewise, some extra information like the title or genre of the video you watch is not included. These small extras could go a long way if they were to be added.
• YouTube Premium also seems to pay attention to celebrities other than YouTubers. Most originals are not exclusive to Premium subscribers, while you can watch them with ads on a free account.

Conclusion

● Amidst the many YouTube subscriptions, YouTube Premium has come a long way. Additionally, it hasn’t covered all the countries just yet. However, it has eliminated the presence of annoying ads that are prominent with the free YouTube service. More so, you get free access to Google Play Music, among other added values. Despite those, the app still needs some improvements in its services to incorporate YouTube Premium subscribers in its walk fully.

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