Smartphone Cinematography Mastery: Designing Impactful YouTube Thumbnails

As a content creator, you know the importance of a visually appealing thumbnail for YouTube videos. It gives your viewers a sneak peek of what they can expect from your video and helps it stand out in the crowded world of YouTube.

When creating your thumbnail, it’s important to remember that the recommended size is 1280 x 720 pixels and a minimum width of 640 pixels. With these dimensions in mind, let’s dive into how you can easily create stunning thumbnails for your YouTube videos using your mobile phone.

Method 1. Make a YouTube Thumbnail on iPhone With the iPhone Photos App

One way to create a thumbnail for your YouTube video on your iPhone is to use the built-in Photos app. The Photos app comes pre-installed on all iPhones and offers a range of editing tools you can use to create a thumbnail.

The Photos app on your iPhone offers a range of features that you can use to create a custom thumbnail for your YouTube video. Here are some of the features you can use:

• Crop: The crop tool allows you to resize and reposition your thumbnail image by trimming away any unnecessary parts of the image.
• Rotate: The rotate tool lets you adjust the orientation of your thumbnail image. You can rotate the image clockwise or counterclockwise to achieve the desired angle.
• Adjust lighting and color: The lighting and color tools allow you to adjust the brightness, contrast, saturation, and other aspects of the thumbnail image to enhance its overall appearance.
• Add text: You can use the text tool to add words or phrases to your thumbnail image. This can be a great way to include a call-to-action or to highlight a key feature of your video.
• Add filters and stickers: The Photos app includes a range of filters and stickers that you can use to give your thumbnail image a unique look. You can experiment with filters and stickers to find the perfect one for your thumbnail.

To create a thumbnail using the Photos app on your iPhone, follow these steps:

Step1 Open the Photos app and find the image you want to use as your thumbnail. Tap on the image to open it.

Step2 Tap the Edit button in the top right corner of the screen. Use the crop and rotate tools to adjust the perspective and the aspect ratio of 16:9.

Step3 Tap the Filters button to access the filter effects. Scroll through the available filters and tap on one to apply it to your thumbnail image.

Step4 To write or draw on the image, tap the Markup button. This will open a toolbar with a variety of drawing and text tools. Use these tools to add your personal touch to the thumbnail.

Step5 When you’re satisfied with your thumbnail, tap Done in the top right corner of the screen.

Pros

• Convenient
• Easy to use
• Versatile

Cons

• Limited customization option
• Lower image quality

This method is best for users looking for a quick and easy way to create a thumbnail on the go and doesn’t need many customization options. It’s also a good option for users needing computer or graphic design software access. If you’re looking for more advanced customization options or higher image quality, consider using other methods or software.

Method 2. Make YouTube Thumbnails on Android/iPhone With Third-Party Apps

In addition to using the built-in Photos app on your iPhone or Android device, there are also many third-party apps that you can use to create YouTube thumbnails. Some popular options include Canva, Adobe Spark, and FotoJet. These apps offer a wider range of customization options and design templates, making it easy to create professional-looking thumbnails even if you have yet to gain graphic design experience.

One popular third-party app for creating YouTube thumbnails on both iPhone and Android devices is PixelLab. PixelLab is a powerful graphic design app with many features and tools for creating custom thumbnails. With PixelLab, you can add text, shapes, and stickers to your thumbnail image and adjust the image’s color, lighting, and other aspects to get the perfect look. You can also import your images or graphics for your thumbnail design.

Here are the steps to create a thumbnail using PixelLab on your Android or iOS device:

Step1 Open the Play Store and search for PixelLab. Install the app.

Step2 Tap the “+” icon to add an image from your gallery.

Step3 Edit the image using the available tools, such as cropping, rotating, and adjusting the color and lighting.

Step4 Add text to the image and customize it to your liking.

Step5 Change the resolution of the image to 1280 x 720 pixels.

Step6 Save the image to your gallery by exporting it.

Pros

• More customization options
• Advanced editing tools
• High image quality

Cons

• Requires a separate app download
• It may require a learning curve

This method is best for users looking for more advanced customization options and higher image quality for their YouTube thumbnails. It’s also a good option for users with experience with graphic design software and who are comfortable using advanced editing tools. If you’re looking for a quick and easy way to create a thumbnail and only need a few customization options, consider using the built-in Photos app or other simpler methods.

Click here

How To Add Thumbnails to YouTube Videos on Mobile

Once you’ve created your thumbnail image, it’s time to add it to your YouTube video. Adding a thumbnail to your YouTube video on your mobile device is a simple process that only requires a few steps.

Here’s how to do it on your mobile device:

Step1 Open the YouTube app on your mobile device and sign in to your account.

Step2 Tap on the My Videos tab to view a list of your uploaded videos.

Step3 Tap on the video and tap the “Edit“ button in the top right corner of the screen.

Step4 Tap the Custom thumbnail button and upload the image you want to use from your photo library.

Step5 Tap Save in the top right corner to upload the thumbnail to your video.

That’s it! Your new thumbnail will now be displayed on your YouTube video, helping it stand out and attract more views. You can repeat this process for other videos if you want to add a custom thumbnail.

It May Interest You – Make YouTube Thumbnails on Windows/Mac

While it’s convenient to create YouTube thumbnails on your mobile device, there may be times when you need to create a thumbnail on your Windows or Mac computer.

For example, if you need to create a thumbnail with a higher resolution or more advanced customization options, you may find it easier to do so on a computer. Additionally, a computer may be more efficient if you’re working on a larger thumbnail project and need to create multiple thumbnails simultaneously.

One popular tool for creating YouTube thumbnails on a Windows or Mac computer is Filmora. Wondershare Filmora is a powerful video editing software that allows you to easily edit and enhance your YouTube videos and create custom thumbnails for your videos.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

With Filmora, you can add text, graphics, and special effects to your thumbnail image and import and edit multiple images. Filmora is a great tool for creating professional-looking YouTube thumbnails on your Windows or Mac computer.

To create a thumbnail using Filmora on your Windows or Mac computer, follow these steps:

Step1 Launch Filmora, add the picture to the timeline and select the AI Portrait option in the Effects panel to cut out the subject from the background.

Step2 Scale up and reposition the photo.

Step3 Add a new background to the track below the picture. Use the other editing tools in Filmora to customize the image as desired, such as adding text, graphics, and special effects.

Step4 When you are done editing the thumbnail, take a snapshot by clicking the camera icon.

Step5 Locate the thumbnail in your local drive.

For more detailed instructions and a visual guide, you can watch the following video tutorial:

Add a video

This video will show you how to use Filmora to create a custom thumbnail for your YouTube video, step by step.

People Also Ask

Here are some common questions that people have when it comes to creating YouTube thumbnails on mobile.

Q1. What App Do Youtubers Use To Make Thumbnails?

There are many different apps and tools that YouTubers use to create thumbnails for their videos. The best app for creating YouTube thumbnails will depend on your needs and skill level.

If you’re looking for a quick and easy way to create a thumbnail on your mobile device, start with the built-in Photos app or a third-party app like Canva. If you need more advanced customization options or are comfortable with graphic design software, consider using Adobe Photoshop or another tool.

Q2. What Is YouTube Thumbnail Size?

The recommended size for YouTube thumbnails is 1280 x 720 pixels. This size balances quality and file size, ensuring that your thumbnail looks sharp and loads quickly. It’s also important to note that YouTube thumbnails are displayed at different sizes depending on the device and context in which they are viewed.

For example, a thumbnail may be displayed at a larger size when it’s shown as the main thumbnail for a video but smaller when it’s shown in a list of related videos.

Q3. What Thumbnail Gets the Most Clicks?

There is no one-size-fits-all answer to this question, as the thumbnail that gets the most clicks can vary depending on the topic of your video, your target audience, and other factors.

However, the key to getting clicks on your thumbnail is to make it visually appealing and relevant to your video. Experiment with different thumbnail designs and track which ones get the most clicks to help you identify what works best for your channel.

Conclusion

Many tools are available for creating YouTube thumbnails, including the built-in Photos app on mobile devices and third-party apps like Pixelab. One particularly powerful option is Filmora, a video editing software with features for creating custom thumbnails, such as adding text, graphics, and special effects.

Whether you create your thumbnails on your mobile device or your computer, use a high-quality image and make the thumbnail relevant to your video to increase the chances of it getting clicked.

This method is best for users looking for a quick and easy way to create a thumbnail on the go and doesn’t need many customization options. It’s also a good option for users needing computer or graphic design software access. If you’re looking for more advanced customization options or higher image quality, consider using other methods or software.

Method 2. Make YouTube Thumbnails on Android/iPhone With Third-Party Apps

In addition to using the built-in Photos app on your iPhone or Android device, there are also many third-party apps that you can use to create YouTube thumbnails. Some popular options include Canva, Adobe Spark, and FotoJet. These apps offer a wider range of customization options and design templates, making it easy to create professional-looking thumbnails even if you have yet to gain graphic design experience.

One popular third-party app for creating YouTube thumbnails on both iPhone and Android devices is PixelLab. PixelLab is a powerful graphic design app with many features and tools for creating custom thumbnails. With PixelLab, you can add text, shapes, and stickers to your thumbnail image and adjust the image’s color, lighting, and other aspects to get the perfect look. You can also import your images or graphics for your thumbnail design.

Here are the steps to create a thumbnail using PixelLab on your Android or iOS device:

Step1 Open the Play Store and search for PixelLab. Install the app.

Step2 Tap the “+” icon to add an image from your gallery.

Step3 Edit the image using the available tools, such as cropping, rotating, and adjusting the color and lighting.

Step4 Add text to the image and customize it to your liking.

Step5 Change the resolution of the image to 1280 x 720 pixels.

Step6 Save the image to your gallery by exporting it.

Pros

• More customization options
• Advanced editing tools
• High image quality

Cons

• Requires a separate app download
• It may require a learning curve

This method is best for users looking for more advanced customization options and higher image quality for their YouTube thumbnails. It’s also a good option for users with experience with graphic design software and who are comfortable using advanced editing tools. If you’re looking for a quick and easy way to create a thumbnail and only need a few customization options, consider using the built-in Photos app or other simpler methods.

How To Add Thumbnails to YouTube Videos on Mobile

Once you’ve created your thumbnail image, it’s time to add it to your YouTube video. Adding a thumbnail to your YouTube video on your mobile device is a simple process that only requires a few steps.

Here’s how to do it on your mobile device:

Step1 Open the YouTube app on your mobile device and sign in to your account.

Step2 Tap on the My Videos tab to view a list of your uploaded videos.

Step3 Tap on the video and tap the “Edit“ button in the top right corner of the screen.

Step4 Tap the Custom thumbnail button and upload the image you want to use from your photo library.

Step5 Tap Save in the top right corner to upload the thumbnail to your video.

That’s it! Your new thumbnail will now be displayed on your YouTube video, helping it stand out and attract more views. You can repeat this process for other videos if you want to add a custom thumbnail.

It May Interest You – Make YouTube Thumbnails on Windows/Mac

While it’s convenient to create YouTube thumbnails on your mobile device, there may be times when you need to create a thumbnail on your Windows or Mac computer.

For example, if you need to create a thumbnail with a higher resolution or more advanced customization options, you may find it easier to do so on a computer. Additionally, a computer may be more efficient if you’re working on a larger thumbnail project and need to create multiple thumbnails simultaneously.

One popular tool for creating YouTube thumbnails on a Windows or Mac computer is Filmora. Wondershare Filmora is a powerful video editing software that allows you to easily edit and enhance your YouTube videos and create custom thumbnails for your videos.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

With Filmora, you can add text, graphics, and special effects to your thumbnail image and import and edit multiple images. Filmora is a great tool for creating professional-looking YouTube thumbnails on your Windows or Mac computer.

To create a thumbnail using Filmora on your Windows or Mac computer, follow these steps:

Step1 Launch Filmora, add the picture to the timeline and select the AI Portrait option in the Effects panel to cut out the subject from the background.

Step2 Scale up and reposition the photo.

Step3 Add a new background to the track below the picture. Use the other editing tools in Filmora to customize the image as desired, such as adding text, graphics, and special effects.

Step4 When you are done editing the thumbnail, take a snapshot by clicking the camera icon.

Step5 Locate the thumbnail in your local drive.

For more detailed instructions and a visual guide, you can watch the following video tutorial:

Add a video

This video will show you how to use Filmora to create a custom thumbnail for your YouTube video, step by step.

People Also Ask

Here are some common questions that people have when it comes to creating YouTube thumbnails on mobile.

Q1. What App Do Youtubers Use To Make Thumbnails?

There are many different apps and tools that YouTubers use to create thumbnails for their videos. The best app for creating YouTube thumbnails will depend on your needs and skill level.

If you’re looking for a quick and easy way to create a thumbnail on your mobile device, start with the built-in Photos app or a third-party app like Canva. If you need more advanced customization options or are comfortable with graphic design software, consider using Adobe Photoshop or another tool.

Q2. What Is YouTube Thumbnail Size?

The recommended size for YouTube thumbnails is 1280 x 720 pixels. This size balances quality and file size, ensuring that your thumbnail looks sharp and loads quickly. It’s also important to note that YouTube thumbnails are displayed at different sizes depending on the device and context in which they are viewed.

For example, a thumbnail may be displayed at a larger size when it’s shown as the main thumbnail for a video but smaller when it’s shown in a list of related videos.

Q3. What Thumbnail Gets the Most Clicks?

There is no one-size-fits-all answer to this question, as the thumbnail that gets the most clicks can vary depending on the topic of your video, your target audience, and other factors.

However, the key to getting clicks on your thumbnail is to make it visually appealing and relevant to your video. Experiment with different thumbnail designs and track which ones get the most clicks to help you identify what works best for your channel.

Conclusion

Many tools are available for creating YouTube thumbnails, including the built-in Photos app on mobile devices and third-party apps like Pixelab. One particularly powerful option is Filmora, a video editing software with features for creating custom thumbnails, such as adding text, graphics, and special effects.

Whether you create your thumbnails on your mobile device or your computer, use a high-quality image and make the thumbnail relevant to your video to increase the chances of it getting clicked.

Creative Commons Legalities Explained Simply

How to Use Creative Commons Copyright Licenses [Complete Guide]

Richard Bennett

Oct 26, 2023• Proven solutions

0

You might have noticed that, when you post a video, you get to choose how you want to copyright it: standard license, or creative commons. You’ve also probably noticed that when you looking for royalty-free music or stock footage a lot of it is licensed through creative commons.

So, what exactly are creative commons ?

To hold the copyright to a creative work means that you own it, and anybody who wants to use your work for anything (i.e. uses a song you composed in their YouTube video) has to do so on your terms. When you license your work through creative commons you do not give up your rights to your creative work (a common misconception).

When you use a creative commons license you are outlining the terms under which other creators are allowed to use your creations in their projects for free if they credit you for your work.

If you do not want anyone using your work for free in any context, you stick to traditional copyrighting.

But if you’ve created a piece of music, a photograph, or a clip that you wouldn’t mind other people using, potentially as a way to get your name out there, you might want to consider creative commons.

There are 6 different creative commons licenses. Which is right for you will depend on your answers to these two questions:

Are you okay with a creator making money off of something they create using your work?

Are you okay with a creator producing a derivative of your work?

To say ‘no derivatives’ is to say ‘I’m okay with people using it, so long as they don’t change it’. One example of a derivative is a techno remix of a song. If you are alright with other creators making derivatives of your work, you may also want to require them to ‘ShareAlike’. ShareAlike means that the creator of that techno remix of your song has to use the same creative commons license you used for your original to distribute the remix.

An example of a derivative someone might make of a YouTube video would be auto-tuning it to make a song or cutting up your video to make one that’s just ‘the funny parts’.

Here are the 6 creative commons licenses, and a chart you can use as a quick reference tool.

Attribution – CC BY

If you’re using music or other media with this license, all you need to do is credit the artist.

If you license your video this way, people can do whatever they like with any element of it (video or sound) so long as they credit you. I.e. if someone wanted to mute your clips and use you as stock footage in a bigger project, they could.

Attribution-ShareAlike – CC BY-SA

If you use music, photos, or any other media licensed this way, then you must both credit the artist and license your video this same way. Meaning, you can’t use YouTube’s standard license and must instead allow for others to use your work the way you are using the licensed media.

If you apply this license to your video, you’re saying you don’t mind people using all or portions of your video for their project so long as they allow others to use their work in the same way.

Attribution-NoDerivs – CC BY-ND

This one can get tricky.

Essentially, you can use media licensed this way so long as you don’t alter it or create a different version. For example, you can’t take a song licensed this way and use it in a mashup with another song. That part is clear. Where it gets tricky is when you want to use a song in your video.

Under normal copyright rules, using a royalty-free song in the background of your video would not count as creating a derivative. The definition of derivative according to creative commons is a bit broader and includes ‘syncing’. This means you can’t take an ‘Attribution-NoDerivs’ song and create any kind of music video for it.

For example, you can’t edit clips of yourself snowboarding so that they’re in sync with a song that has this license.

Whether or not you can play the song in the background of your vlog while you are speaking can be a bit of a grey area. In theory, it shouldn’t be a problem, but if you’re accessing the music through a social site like SoundCloud then it might be best to ask the artist first.

There’s no reason to license your YouTube videos this way. If people cannot alter your video, all that’s left is for them to repost it. Even though they’d also be crediting you, they’d still essentially be stealing views and ad revenue from your original video.

Attribution-NonCommercial – CC BY-NC

If you’re using stock footage, music, or stock photos licensed this way then you should still be able to monetize your video. YouTube monetization and commercial use are different things. However, there is a lot of confusion about this issue, and chances are the rights holder intends for this license to mean ‘no monetization’.

What you definitely could not do with a NonCommercial license is to use the song/other media in an actual commercial for a product, including product placement that a brand is paying you for.

If you license your video this way, people can use it in whatever way they like so long as they credit you and don’t try to make money off of it. Once again, that doesn’t mean they can’t use it in a YouTube video which they monetize because, technically, they’d be making money off of the ad that ran ahead of the video and not the video itself.

The thing to be careful of with this license is that it’s not ‘ShareAlike’. So, if you license your video this way somebody could use your clips as stock footage and then provide them - as part of their project – for free to a third person to use in a project they were making money off of.

Attribution-NonCommercial-ShareAlike – CC BY-NC-SA

Music and other media with an ‘Attribution-NonCommercial-ShareAlike’ license can be used in and altered for your videos, so long as you aren’t making money off those videos. You must also use this same license for the video you create using elements licensed this way.

If you license your video this way, people can use it or a portion of it in their project if they credit you. They must also use this same license for their video if they do. This protects you from the situation where a third person who never licensed your original content is making money off of it.

Attribution-NonCommercial-NoDerivs – CC BY-NC-ND

There aren’t many situations where you would be using media licensed this way in your YouTube videos. You can’t alter it, sync videos to it, or make money from any video that uses it.

You also probably shouldn’t use this license for your videos. ‘NoDerivs’ means there are not many ways people could use your content, except to repost full videos and steal your views.

Edit Video with the Most Excellent Video Editor

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

You might have noticed that, when you post a video, you get to choose how you want to copyright it: standard license, or creative commons. You’ve also probably noticed that when you looking for royalty-free music or stock footage a lot of it is licensed through creative commons.

So, what exactly are creative commons ?

To hold the copyright to a creative work means that you own it, and anybody who wants to use your work for anything (i.e. uses a song you composed in their YouTube video) has to do so on your terms. When you license your work through creative commons you do not give up your rights to your creative work (a common misconception).

When you use a creative commons license you are outlining the terms under which other creators are allowed to use your creations in their projects for free if they credit you for your work.

If you do not want anyone using your work for free in any context, you stick to traditional copyrighting.

But if you’ve created a piece of music, a photograph, or a clip that you wouldn’t mind other people using, potentially as a way to get your name out there, you might want to consider creative commons.

There are 6 different creative commons licenses. Which is right for you will depend on your answers to these two questions:

Are you okay with a creator making money off of something they create using your work?

Are you okay with a creator producing a derivative of your work?

To say ‘no derivatives’ is to say ‘I’m okay with people using it, so long as they don’t change it’. One example of a derivative is a techno remix of a song. If you are alright with other creators making derivatives of your work, you may also want to require them to ‘ShareAlike’. ShareAlike means that the creator of that techno remix of your song has to use the same creative commons license you used for your original to distribute the remix.

An example of a derivative someone might make of a YouTube video would be auto-tuning it to make a song or cutting up your video to make one that’s just ‘the funny parts’.

Here are the 6 creative commons licenses, and a chart you can use as a quick reference tool.

Attribution – CC BY

If you’re using music or other media with this license, all you need to do is credit the artist.

If you license your video this way, people can do whatever they like with any element of it (video or sound) so long as they credit you. I.e. if someone wanted to mute your clips and use you as stock footage in a bigger project, they could.

Attribution-ShareAlike – CC BY-SA

If you use music, photos, or any other media licensed this way, then you must both credit the artist and license your video this same way. Meaning, you can’t use YouTube’s standard license and must instead allow for others to use your work the way you are using the licensed media.

If you apply this license to your video, you’re saying you don’t mind people using all or portions of your video for their project so long as they allow others to use their work in the same way.

Attribution-NoDerivs – CC BY-ND

This one can get tricky.

Essentially, you can use media licensed this way so long as you don’t alter it or create a different version. For example, you can’t take a song licensed this way and use it in a mashup with another song. That part is clear. Where it gets tricky is when you want to use a song in your video.

Under normal copyright rules, using a royalty-free song in the background of your video would not count as creating a derivative. The definition of derivative according to creative commons is a bit broader and includes ‘syncing’. This means you can’t take an ‘Attribution-NoDerivs’ song and create any kind of music video for it.

For example, you can’t edit clips of yourself snowboarding so that they’re in sync with a song that has this license.

Whether or not you can play the song in the background of your vlog while you are speaking can be a bit of a grey area. In theory, it shouldn’t be a problem, but if you’re accessing the music through a social site like SoundCloud then it might be best to ask the artist first.

There’s no reason to license your YouTube videos this way. If people cannot alter your video, all that’s left is for them to repost it. Even though they’d also be crediting you, they’d still essentially be stealing views and ad revenue from your original video.

Attribution-NonCommercial – CC BY-NC

If you’re using stock footage, music, or stock photos licensed this way then you should still be able to monetize your video. YouTube monetization and commercial use are different things. However, there is a lot of confusion about this issue, and chances are the rights holder intends for this license to mean ‘no monetization’.

What you definitely could not do with a NonCommercial license is to use the song/other media in an actual commercial for a product, including product placement that a brand is paying you for.

If you license your video this way, people can use it in whatever way they like so long as they credit you and don’t try to make money off of it. Once again, that doesn’t mean they can’t use it in a YouTube video which they monetize because, technically, they’d be making money off of the ad that ran ahead of the video and not the video itself.

The thing to be careful of with this license is that it’s not ‘ShareAlike’. So, if you license your video this way somebody could use your clips as stock footage and then provide them - as part of their project – for free to a third person to use in a project they were making money off of.

Attribution-NonCommercial-ShareAlike – CC BY-NC-SA

Music and other media with an ‘Attribution-NonCommercial-ShareAlike’ license can be used in and altered for your videos, so long as you aren’t making money off those videos. You must also use this same license for the video you create using elements licensed this way.

If you license your video this way, people can use it or a portion of it in their project if they credit you. They must also use this same license for their video if they do. This protects you from the situation where a third person who never licensed your original content is making money off of it.

Attribution-NonCommercial-NoDerivs – CC BY-NC-ND

There aren’t many situations where you would be using media licensed this way in your YouTube videos. You can’t alter it, sync videos to it, or make money from any video that uses it.

You also probably shouldn’t use this license for your videos. ‘NoDerivs’ means there are not many ways people could use your content, except to repost full videos and steal your views.

Edit Video with the Most Excellent Video Editor

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Oct 26, 2023• Proven solutions

0

You might have noticed that, when you post a video, you get to choose how you want to copyright it: standard license, or creative commons. You’ve also probably noticed that when you looking for royalty-free music or stock footage a lot of it is licensed through creative commons.

So, what exactly are creative commons ?

To hold the copyright to a creative work means that you own it, and anybody who wants to use your work for anything (i.e. uses a song you composed in their YouTube video) has to do so on your terms. When you license your work through creative commons you do not give up your rights to your creative work (a common misconception).

When you use a creative commons license you are outlining the terms under which other creators are allowed to use your creations in their projects for free if they credit you for your work.

If you do not want anyone using your work for free in any context, you stick to traditional copyrighting.

But if you’ve created a piece of music, a photograph, or a clip that you wouldn’t mind other people using, potentially as a way to get your name out there, you might want to consider creative commons.

There are 6 different creative commons licenses. Which is right for you will depend on your answers to these two questions:

Are you okay with a creator making money off of something they create using your work?

Are you okay with a creator producing a derivative of your work?

To say ‘no derivatives’ is to say ‘I’m okay with people using it, so long as they don’t change it’. One example of a derivative is a techno remix of a song. If you are alright with other creators making derivatives of your work, you may also want to require them to ‘ShareAlike’. ShareAlike means that the creator of that techno remix of your song has to use the same creative commons license you used for your original to distribute the remix.

An example of a derivative someone might make of a YouTube video would be auto-tuning it to make a song or cutting up your video to make one that’s just ‘the funny parts’.

Here are the 6 creative commons licenses, and a chart you can use as a quick reference tool.

Attribution – CC BY

If you’re using music or other media with this license, all you need to do is credit the artist.

If you license your video this way, people can do whatever they like with any element of it (video or sound) so long as they credit you. I.e. if someone wanted to mute your clips and use you as stock footage in a bigger project, they could.

Attribution-ShareAlike – CC BY-SA

If you use music, photos, or any other media licensed this way, then you must both credit the artist and license your video this same way. Meaning, you can’t use YouTube’s standard license and must instead allow for others to use your work the way you are using the licensed media.

If you apply this license to your video, you’re saying you don’t mind people using all or portions of your video for their project so long as they allow others to use their work in the same way.

Attribution-NoDerivs – CC BY-ND

This one can get tricky.

Essentially, you can use media licensed this way so long as you don’t alter it or create a different version. For example, you can’t take a song licensed this way and use it in a mashup with another song. That part is clear. Where it gets tricky is when you want to use a song in your video.

Under normal copyright rules, using a royalty-free song in the background of your video would not count as creating a derivative. The definition of derivative according to creative commons is a bit broader and includes ‘syncing’. This means you can’t take an ‘Attribution-NoDerivs’ song and create any kind of music video for it.

For example, you can’t edit clips of yourself snowboarding so that they’re in sync with a song that has this license.

Whether or not you can play the song in the background of your vlog while you are speaking can be a bit of a grey area. In theory, it shouldn’t be a problem, but if you’re accessing the music through a social site like SoundCloud then it might be best to ask the artist first.

There’s no reason to license your YouTube videos this way. If people cannot alter your video, all that’s left is for them to repost it. Even though they’d also be crediting you, they’d still essentially be stealing views and ad revenue from your original video.

Attribution-NonCommercial – CC BY-NC

If you’re using stock footage, music, or stock photos licensed this way then you should still be able to monetize your video. YouTube monetization and commercial use are different things. However, there is a lot of confusion about this issue, and chances are the rights holder intends for this license to mean ‘no monetization’.

What you definitely could not do with a NonCommercial license is to use the song/other media in an actual commercial for a product, including product placement that a brand is paying you for.

If you license your video this way, people can use it in whatever way they like so long as they credit you and don’t try to make money off of it. Once again, that doesn’t mean they can’t use it in a YouTube video which they monetize because, technically, they’d be making money off of the ad that ran ahead of the video and not the video itself.

The thing to be careful of with this license is that it’s not ‘ShareAlike’. So, if you license your video this way somebody could use your clips as stock footage and then provide them - as part of their project – for free to a third person to use in a project they were making money off of.

Attribution-NonCommercial-ShareAlike – CC BY-NC-SA

Music and other media with an ‘Attribution-NonCommercial-ShareAlike’ license can be used in and altered for your videos, so long as you aren’t making money off those videos. You must also use this same license for the video you create using elements licensed this way.

If you license your video this way, people can use it or a portion of it in their project if they credit you. They must also use this same license for their video if they do. This protects you from the situation where a third person who never licensed your original content is making money off of it.

Attribution-NonCommercial-NoDerivs – CC BY-NC-ND

There aren’t many situations where you would be using media licensed this way in your YouTube videos. You can’t alter it, sync videos to it, or make money from any video that uses it.

You also probably shouldn’t use this license for your videos. ‘NoDerivs’ means there are not many ways people could use your content, except to repost full videos and steal your views.

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Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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Richard Bennett

Oct 26, 2023• Proven solutions

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You might have noticed that, when you post a video, you get to choose how you want to copyright it: standard license, or creative commons. You’ve also probably noticed that when you looking for royalty-free music or stock footage a lot of it is licensed through creative commons.

So, what exactly are creative commons ?

To hold the copyright to a creative work means that you own it, and anybody who wants to use your work for anything (i.e. uses a song you composed in their YouTube video) has to do so on your terms. When you license your work through creative commons you do not give up your rights to your creative work (a common misconception).

When you use a creative commons license you are outlining the terms under which other creators are allowed to use your creations in their projects for free if they credit you for your work.

If you do not want anyone using your work for free in any context, you stick to traditional copyrighting.

But if you’ve created a piece of music, a photograph, or a clip that you wouldn’t mind other people using, potentially as a way to get your name out there, you might want to consider creative commons.

There are 6 different creative commons licenses. Which is right for you will depend on your answers to these two questions:

Are you okay with a creator making money off of something they create using your work?

Are you okay with a creator producing a derivative of your work?

To say ‘no derivatives’ is to say ‘I’m okay with people using it, so long as they don’t change it’. One example of a derivative is a techno remix of a song. If you are alright with other creators making derivatives of your work, you may also want to require them to ‘ShareAlike’. ShareAlike means that the creator of that techno remix of your song has to use the same creative commons license you used for your original to distribute the remix.

An example of a derivative someone might make of a YouTube video would be auto-tuning it to make a song or cutting up your video to make one that’s just ‘the funny parts’.

Here are the 6 creative commons licenses, and a chart you can use as a quick reference tool.

Attribution – CC BY

If you’re using music or other media with this license, all you need to do is credit the artist.

If you license your video this way, people can do whatever they like with any element of it (video or sound) so long as they credit you. I.e. if someone wanted to mute your clips and use you as stock footage in a bigger project, they could.

Attribution-ShareAlike – CC BY-SA

If you use music, photos, or any other media licensed this way, then you must both credit the artist and license your video this same way. Meaning, you can’t use YouTube’s standard license and must instead allow for others to use your work the way you are using the licensed media.

If you apply this license to your video, you’re saying you don’t mind people using all or portions of your video for their project so long as they allow others to use their work in the same way.

Attribution-NoDerivs – CC BY-ND

This one can get tricky.

Essentially, you can use media licensed this way so long as you don’t alter it or create a different version. For example, you can’t take a song licensed this way and use it in a mashup with another song. That part is clear. Where it gets tricky is when you want to use a song in your video.

Under normal copyright rules, using a royalty-free song in the background of your video would not count as creating a derivative. The definition of derivative according to creative commons is a bit broader and includes ‘syncing’. This means you can’t take an ‘Attribution-NoDerivs’ song and create any kind of music video for it.

For example, you can’t edit clips of yourself snowboarding so that they’re in sync with a song that has this license.

Whether or not you can play the song in the background of your vlog while you are speaking can be a bit of a grey area. In theory, it shouldn’t be a problem, but if you’re accessing the music through a social site like SoundCloud then it might be best to ask the artist first.

There’s no reason to license your YouTube videos this way. If people cannot alter your video, all that’s left is for them to repost it. Even though they’d also be crediting you, they’d still essentially be stealing views and ad revenue from your original video.

Attribution-NonCommercial – CC BY-NC

If you’re using stock footage, music, or stock photos licensed this way then you should still be able to monetize your video. YouTube monetization and commercial use are different things. However, there is a lot of confusion about this issue, and chances are the rights holder intends for this license to mean ‘no monetization’.

What you definitely could not do with a NonCommercial license is to use the song/other media in an actual commercial for a product, including product placement that a brand is paying you for.

If you license your video this way, people can use it in whatever way they like so long as they credit you and don’t try to make money off of it. Once again, that doesn’t mean they can’t use it in a YouTube video which they monetize because, technically, they’d be making money off of the ad that ran ahead of the video and not the video itself.

The thing to be careful of with this license is that it’s not ‘ShareAlike’. So, if you license your video this way somebody could use your clips as stock footage and then provide them - as part of their project – for free to a third person to use in a project they were making money off of.

Attribution-NonCommercial-ShareAlike – CC BY-NC-SA

Music and other media with an ‘Attribution-NonCommercial-ShareAlike’ license can be used in and altered for your videos, so long as you aren’t making money off those videos. You must also use this same license for the video you create using elements licensed this way.

If you license your video this way, people can use it or a portion of it in their project if they credit you. They must also use this same license for their video if they do. This protects you from the situation where a third person who never licensed your original content is making money off of it.

Attribution-NonCommercial-NoDerivs – CC BY-NC-ND

There aren’t many situations where you would be using media licensed this way in your YouTube videos. You can’t alter it, sync videos to it, or make money from any video that uses it.

You also probably shouldn’t use this license for your videos. ‘NoDerivs’ means there are not many ways people could use your content, except to repost full videos and steal your views.

Edit Video with the Most Excellent Video Editor

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

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