![[New] Tiny Tycoon’s Trail to Treasure Ryan Kaji and YouTube Earnings](https://thmb.techidaily.com/68d72132debc55d7a219d5ad96f3f8ade10f55eb90774e1fcb8b0eea83e6c871.png)
"[New] Tiny Tycoon’s Trail to Treasure Ryan Kaji and YouTube Earnings"
Tiny Tycoon’s Trail to Treasure: Ryan Kaji and YouTube Earnings
If you are curious about Ryan Kaji’s net worth and what led to it, you are at the right place. YouTube as a platform is accessible to a vast global audience, and anyone, regardless of age or lifestyle, can earn high amounts with the right type of content. Ryan Kaji is one such individual who has achieved a lot in his short life with his YouTube channel, Ryan’s World.
Read ahead to get deep knowledge of how much does ryan’s world make, career graph, and how you can emulate a similar path on YouTube.
Part 1: The Biography Box on Ryan Kaji
Before going into this in detail, here is an overall summary of Ryan Kaji and his income structure for a quick look.
| Name | Ryan Kaji |
|---|---|
| Real Name | Ryan Naruto Nguyen |
| Net Worth (as of 2022) | USD 35 million |
| Monthly Income/Salary (approx.) | USD 1.11 million |
| Yearly Income (approx.) | USD 16.66 million |
| Age | 11 years |
| Gender | Male |
| Height | 1.28 m or 128 cm or 4 ft 2 inches |
| Nationality | Asian-American |
| Profession | YouTuber, Influencer |
| YouTube Channel | Ryan’s World |
| Awards and Recognition | · Ranked No. 23 on Top Creators List, Forbes 2022.· Ryan’s World ranks as one of the top 100 YouTube channels. |
Now that we know the primary data about Ryan, read on to learn about how he became famous on YouTube and his overall income, in more detail.
Part 2: Ryan Kaji YouTube Earning and Stats
After seeing the notes about Ryan’s World’s yearly income and other points, you must wonder how it has increased over the years. To simplify, most of his income comes from YouTube in terms of views and ad revenue, like most YouTubers.
Other than that, his subscriber count also accounts for a portion of what the YouTube algorithm calculates for the income evaluation. Currently, the subscriber counts for the Ryan’s World channel sits at 33.3 million, spread across different age demographics.
To calculate Ryan World net worth in 2020, the jump from 2022, and how it grew since 2015 overall, the ads play a major role. Typically, YouTubers earn around USD 3-7 for every 1000 views. His videos get around 277.59 million views per month. So, the overall count can extend to USD 1.11 million per month.
If he earns higher, like USD 7 for every 1000 views, his annual average can increase reach around USD 29.98 million instead of the estimated USD 16.66 million.
Moreover, YouTubers earn from other sources besides the ads on their videos, so the overall Ryan YouTube income is likely even higher monthly and yearly. These additional sources include affiliate commissions, sponsorships, interviews at other platforms, and product sales/merchandise.
Here is a quantified average of the earning statistics for Ryan’s World income in tabular format.
| Ryan Kaji Ryan’s World Income | |
|---|---|
| Estimated Earnings per Month | USD 1.11 million |
| Estimated Earnings per Year | USD 16.66 million |
| Total Video Uploads (Approx) | 52.323 billion |
| Subscribers | 33.3 million |
| Video Views (on average) | 800,000+ |
| Views for the last 30 days (on average) | 277.59 million |
Ryan Kaji’s Annual Income between 2016-2022
For a better understanding of how much does Ryan ToysReview make, which is the most popular segment in his channel, let’s look at his earning graph over the years.
Here is a bar chart showing the growth in Raji Kaji’s net worth from 2016 to the present.
Since Ryan Kaji started his channel in 2015, he has focused mainly on posting reviews and critiques on toys in videos. His personable characteristics and demeanor, plus the type of content he presented, helped him increase his earnings, raking in USD 11 million in 2016 and 2017.
As he grew in age, his content shifted to fit his interests at 6 years of age, which revolved around DIY science, adding animated co-stars, and doodles. He also started his custom merchandise for the subscribers, had his AdSense revenue, and a proprietary toy line. Therefore, regarding how much money did Ryan ToysReview make in 2018, the channel saw growth to USD 22 million, which further increased to USD 26 million in 2019.
In 2020, he earned around USD 29.5 million and USD 27 million in 2021. The Ryan ToysReview income further grew to USD 35 million in 2022, and it is expected to increase in the upcoming time, especially with his videos raking in millions of views in recent times.
Popularity across social media
The leading social media platform where Ryan Kaji grew his strength is YouTube, and he currently enjoys a massive fan following. His channel, Ryan’s World, has an overall subscriber base of around 33.3 million YouTube users. These include primarily children as well as other adults, either who enjoy his content or those who watch along with their kids. He also has an Instagram account for his channel with around 159k followers.
Besides that, the total Ryan’s World earnings also come from his other YouTube channels, managed under the company his parents established afterward. These include Ryan ToysReview, The Studio Space, Ryan’s Family Review, EK Doodles, and three more.
All of these channels combined get a substantial overall following base, though there are overlaps between all or some of them. Ryan Kaji also has a television series and video game under the brand, increasing his overall popularity. The series name is “Ryan’s Mystery Playdate” on Nick Jr.
Part 3: Why is Ryan Kaji Trending on YouTube?
The overall view of how much money does Ryan have throughout the years and his social media popularity will surely give you an idea of how he amassed his impressive net worth. However, why exactly is he so popular on the platform when he focuses mainly on kid’s toys instead of other things that appeal to the primarily adult userbase on YouTube?
Charming personality
Ryan has a fun and enthusiastic approach to his videos, showing a bright and adorable personality. This shines through all of his videos, and his excitement translates across the screen to the viewers to captivate their attention well.
Interactive and engaging videos
The way the content is presented is engaging, with Ryan speaking to the viewers like friends. That creates a light-hearted environment for his subscribers, who are mostly kids. His videos also include information they learn, like the “ABC Song Learn English Alphabet for Children with Ryan!” video.
High-quality visuals and effects
The videos on the channel are well edited, with bright color scape and high-resolution imagery. The editor also adds fun effects in video, image, and audio format to engage all senses of viewers.
Consistent delivery/updates
The team behind Ryan’s World has the timing of their releases well-planned and relatively consistent with the posting schedule. Subscribers stay engaged since they get the videos they want regularly.
Engaging and eye-catching titles-
The titles of the videos on this channel are framed with the main keywords of what content one can expect. The title card design with effects and other areas where text pop up is properly set.
Top videos on Ryan’s World
To understand these points, you should take a look at his top videos on YouTube. The best videos on Ryan’s World channel include “HUGE EGGS Surprise Toys Challenge with Inflatable Water Slide” with 2 billion views, “Giant Lightning McQueen Egg Surprise with 100+ Disney Cars Toys” with 1.1 billion views, and “ABC Song Learn English Alphabet for Children with Ryan!” with 384 million views.
Video Link: https://www.youtube.com/watch?v=GcmDiyk3NJs
Each video has an engaging title that speaks on the central theme while keeping consistent with his content type, i.e., toys review. Plus, he has visually appealing thumbnails with edited imagery, and his vibrant personality is appealing as well. All in all, he covers all the main points necessary to create engaging content, and that naturally adds to Ryan World salary.
Bonus Tip: How to be a YouTuber and Make Videos like Ryan Kaji
Yes, the quality and presentation of the videos on the channel are one of critical pieces that caused the high Ryan Kaji net worth. If you plan to start your YouTube channel, you should focus on video editing to optimize its quality. In this context, the Filmora software is an excellent tool to use.
Filmora- Why should you use it?
Wondershare Filmora is a high-grade video editing software that allows users to create dynamic, eye-grabbing, and intuitive videos efficiently. You can use the features available in this Mac and Windows-based software to merge, cut, split, and more your video clips into one cohesive project. It is simple to add filters with pre-set FX plugins like Boris FX, among other available options, for a unique video look.
Additionally, you can adjust the coloring of your videos with Color Matching and Color Correction features and add titles/transitions, among others. You can add voiceover and audio effects and adjust the video’s volume, tone, and soundtrack. AI-based features are also available here for quick automated edits (Instant Mode), removing background by focusing on only the subject (AI Portrait), and more.
How to use Filmora to create engaging videos for YouTube?
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Step1 Download and launch the Filmora software on Mac or Windows PC.
Step2 Tap on New Project > Click here to import media.
Step3 After choosing the video file or files from your device, drag them to the editor timeline below.
Step4 From the toolbar just above the timeline, click on the standard functions you want to use for editing the video. For example, click on the file and press the Crop icon.
Step5 At the top-most toolbar, you can see many tabs for editing, like Effects, Audio, Titles, etc. Click on them to get the drop-down menu of available effects, audio clips, and more. Add the ones you choose by dragging them to the video on the timeline.
Continue with further editing work using other tools available, like speed adjustment, background removal (chroma key), and more.
Step6 After completing the edits, click the Export button. Choose to download it offline by selecting Local and choosing your preferred format. Make further changes in the settings.
Or, you can directly post the video to your linked YouTube account.
Step7 Tap the Export button.
Final Words
Overall, Ryan Kaji saw great success with his stunning and engaging videos on his YouTube channel over the years. Also, he focused on other ventures, with the support of the team behind his channel, for income and editing work.
But, while starting, your funding will be less. It would help if you handled the video editing work on your own first, with reliable software like Filmora . Also, use other analytics tools and strategies to improve your channel further.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Part 1: The Biography Box on Ryan Kaji
Before going into this in detail, here is an overall summary of Ryan Kaji and his income structure for a quick look.
| Name | Ryan Kaji |
|---|---|
| Real Name | Ryan Naruto Nguyen |
| Net Worth (as of 2022) | USD 35 million |
| Monthly Income/Salary (approx.) | USD 1.11 million |
| Yearly Income (approx.) | USD 16.66 million |
| Age | 11 years |
| Gender | Male |
| Height | 1.28 m or 128 cm or 4 ft 2 inches |
| Nationality | Asian-American |
| Profession | YouTuber, Influencer |
| YouTube Channel | Ryan’s World |
| Awards and Recognition | · Ranked No. 23 on Top Creators List, Forbes 2022.· Ryan’s World ranks as one of the top 100 YouTube channels. |
Now that we know the primary data about Ryan, read on to learn about how he became famous on YouTube and his overall income, in more detail.
Part 2: Ryan Kaji YouTube Earning and Stats
After seeing the notes about Ryan’s World’s yearly income and other points, you must wonder how it has increased over the years. To simplify, most of his income comes from YouTube in terms of views and ad revenue, like most YouTubers.
Other than that, his subscriber count also accounts for a portion of what the YouTube algorithm calculates for the income evaluation. Currently, the subscriber counts for the Ryan’s World channel sits at 33.3 million, spread across different age demographics.
To calculate Ryan World net worth in 2020, the jump from 2022, and how it grew since 2015 overall, the ads play a major role. Typically, YouTubers earn around USD 3-7 for every 1000 views. His videos get around 277.59 million views per month. So, the overall count can extend to USD 1.11 million per month.
If he earns higher, like USD 7 for every 1000 views, his annual average can increase reach around USD 29.98 million instead of the estimated USD 16.66 million.
Moreover, YouTubers earn from other sources besides the ads on their videos, so the overall Ryan YouTube income is likely even higher monthly and yearly. These additional sources include affiliate commissions, sponsorships, interviews at other platforms, and product sales/merchandise.
Here is a quantified average of the earning statistics for Ryan’s World income in tabular format.
| Ryan Kaji Ryan’s World Income | |
|---|---|
| Estimated Earnings per Month | USD 1.11 million |
| Estimated Earnings per Year | USD 16.66 million |
| Total Video Uploads (Approx) | 52.323 billion |
| Subscribers | 33.3 million |
| Video Views (on average) | 800,000+ |
| Views for the last 30 days (on average) | 277.59 million |
Ryan Kaji’s Annual Income between 2016-2022
For a better understanding of how much does Ryan ToysReview make, which is the most popular segment in his channel, let’s look at his earning graph over the years.
Here is a bar chart showing the growth in Raji Kaji’s net worth from 2016 to the present.
Since Ryan Kaji started his channel in 2015, he has focused mainly on posting reviews and critiques on toys in videos. His personable characteristics and demeanor, plus the type of content he presented, helped him increase his earnings, raking in USD 11 million in 2016 and 2017.
As he grew in age, his content shifted to fit his interests at 6 years of age, which revolved around DIY science, adding animated co-stars, and doodles. He also started his custom merchandise for the subscribers, had his AdSense revenue, and a proprietary toy line. Therefore, regarding how much money did Ryan ToysReview make in 2018, the channel saw growth to USD 22 million, which further increased to USD 26 million in 2019.
In 2020, he earned around USD 29.5 million and USD 27 million in 2021. The Ryan ToysReview income further grew to USD 35 million in 2022, and it is expected to increase in the upcoming time, especially with his videos raking in millions of views in recent times.
Popularity across social media
The leading social media platform where Ryan Kaji grew his strength is YouTube, and he currently enjoys a massive fan following. His channel, Ryan’s World, has an overall subscriber base of around 33.3 million YouTube users. These include primarily children as well as other adults, either who enjoy his content or those who watch along with their kids. He also has an Instagram account for his channel with around 159k followers.
Besides that, the total Ryan’s World earnings also come from his other YouTube channels, managed under the company his parents established afterward. These include Ryan ToysReview, The Studio Space, Ryan’s Family Review, EK Doodles, and three more.
All of these channels combined get a substantial overall following base, though there are overlaps between all or some of them. Ryan Kaji also has a television series and video game under the brand, increasing his overall popularity. The series name is “Ryan’s Mystery Playdate” on Nick Jr.
Part 3: Why is Ryan Kaji Trending on YouTube?
The overall view of how much money does Ryan have throughout the years and his social media popularity will surely give you an idea of how he amassed his impressive net worth. However, why exactly is he so popular on the platform when he focuses mainly on kid’s toys instead of other things that appeal to the primarily adult userbase on YouTube?
Charming personality
Ryan has a fun and enthusiastic approach to his videos, showing a bright and adorable personality. This shines through all of his videos, and his excitement translates across the screen to the viewers to captivate their attention well.
Interactive and engaging videos
The way the content is presented is engaging, with Ryan speaking to the viewers like friends. That creates a light-hearted environment for his subscribers, who are mostly kids. His videos also include information they learn, like the “ABC Song Learn English Alphabet for Children with Ryan!” video.
High-quality visuals and effects
The videos on the channel are well edited, with bright color scape and high-resolution imagery. The editor also adds fun effects in video, image, and audio format to engage all senses of viewers.
Consistent delivery/updates
The team behind Ryan’s World has the timing of their releases well-planned and relatively consistent with the posting schedule. Subscribers stay engaged since they get the videos they want regularly.
Engaging and eye-catching titles-
The titles of the videos on this channel are framed with the main keywords of what content one can expect. The title card design with effects and other areas where text pop up is properly set.
Top videos on Ryan’s World
To understand these points, you should take a look at his top videos on YouTube. The best videos on Ryan’s World channel include “HUGE EGGS Surprise Toys Challenge with Inflatable Water Slide” with 2 billion views, “Giant Lightning McQueen Egg Surprise with 100+ Disney Cars Toys” with 1.1 billion views, and “ABC Song Learn English Alphabet for Children with Ryan!” with 384 million views.
Video Link: https://www.youtube.com/watch?v=GcmDiyk3NJs
Each video has an engaging title that speaks on the central theme while keeping consistent with his content type, i.e., toys review. Plus, he has visually appealing thumbnails with edited imagery, and his vibrant personality is appealing as well. All in all, he covers all the main points necessary to create engaging content, and that naturally adds to Ryan World salary.
Bonus Tip: How to be a YouTuber and Make Videos like Ryan Kaji
Yes, the quality and presentation of the videos on the channel are one of critical pieces that caused the high Ryan Kaji net worth. If you plan to start your YouTube channel, you should focus on video editing to optimize its quality. In this context, the Filmora software is an excellent tool to use.
Filmora- Why should you use it?
Wondershare Filmora is a high-grade video editing software that allows users to create dynamic, eye-grabbing, and intuitive videos efficiently. You can use the features available in this Mac and Windows-based software to merge, cut, split, and more your video clips into one cohesive project. It is simple to add filters with pre-set FX plugins like Boris FX, among other available options, for a unique video look.
Additionally, you can adjust the coloring of your videos with Color Matching and Color Correction features and add titles/transitions, among others. You can add voiceover and audio effects and adjust the video’s volume, tone, and soundtrack. AI-based features are also available here for quick automated edits (Instant Mode), removing background by focusing on only the subject (AI Portrait), and more.
How to use Filmora to create engaging videos for YouTube?
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Step1 Download and launch the Filmora software on Mac or Windows PC.
Step2 Tap on New Project > Click here to import media.
Step3 After choosing the video file or files from your device, drag them to the editor timeline below.
Step4 From the toolbar just above the timeline, click on the standard functions you want to use for editing the video. For example, click on the file and press the Crop icon.
Step5 At the top-most toolbar, you can see many tabs for editing, like Effects, Audio, Titles, etc. Click on them to get the drop-down menu of available effects, audio clips, and more. Add the ones you choose by dragging them to the video on the timeline.
Continue with further editing work using other tools available, like speed adjustment, background removal (chroma key), and more.
Step6 After completing the edits, click the Export button. Choose to download it offline by selecting Local and choosing your preferred format. Make further changes in the settings.
Or, you can directly post the video to your linked YouTube account.
Step7 Tap the Export button.
Final Words
Overall, Ryan Kaji saw great success with his stunning and engaging videos on his YouTube channel over the years. Also, he focused on other ventures, with the support of the team behind his channel, for income and editing work.
But, while starting, your funding will be less. It would help if you handled the video editing work on your own first, with reliable software like Filmora . Also, use other analytics tools and strategies to improve your channel further.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Maximizing Video Visibility on YouTube Through Lighting
How To Light Your YouTube Video
Richard Bennett
Oct 26, 2023• Proven solutions
When it comes to sensitivity to light, no consumer-level camera sensor comes close in performance to the human eye. Many newbies to videography, though, don’t think about this when they use their camera indoors and discover that their recorded footage appears too dark.
If you want to use your camera indoors as many YouTubers do, you’ll need to have extra light. But the solution is not as simple as surrounding yourself with lamps that are all randomly placed.
Below, I’ll go into detail on how you can set up your lighting equipment to make your YouTube videos look good.
| Table of Contents Using Light You Already Have Window LightingHome Lighting Home Studio Lighting Light Control3-Point Lighting4-Point Lighting |
|---|
Part 1: Using Light You Already Have
Most beginner YouTubers light their videos with what they already have. That’s what I did to start as well. In the past, my video recording space consisted of natural sunlight coming from my window and ceiling light for times when the sunlight wasn’t strong enough.
1. Window Lighting
The best thing about window lighting is that it’s free. The worst thing about it is that it’s uncontrollable. The amount of light you get in your video can vary with all the changes in the weather.
Window lighting for me was especially difficult to work with because I live in a very rainy and cloudy city, Vancouver, Canada, where we pretty much just get three months of good sun.
Above are two freeze frames from one of Daniel’s past window-lit vlogs. Although these two frames are both from the same vlog, you can see that the image on the right looks brighter due to clearer skies at that moment. These varying amounts of light is what you will have to deal with if you choose to light your YouTube video with window lighting.
2. Home Lighting
Home lighting is another source of light that many new YouTubers use. In the past, when my window light wasn’t strong enough to light my video recording space, I would turn on the ceiling light.
Notice how the color of Daniel’s skin looks much more orange here (above) than the color of the skin in the two side-by-side window lighting examples? The side of the face also appears to look bluer. This all happened because he mixed up different color temperatures shining out of the two lights (cooler window light and warmer ceiling light).
Most home lighting is warmer in its color temperature. If you want to use your home lights without everything being orange-tinted, you’ll need to switch out your light bulbs for daytime LED light bulbs.
Ceiling lights are also typically situated in the center of a room in order to light an entire room evenly. This is not likely to be the best location for your filming video. Since the ceiling light was directly above the face in the above example, you can see harder shadows beneath his cheeks.
Part 2: Home Studio Lighting
If you rather not deal with all the window and home lighting challenges, you can set up studio lighting in your home.
1. Light Control
The first thing you’ll want to do to set up studio lighting in your home is to pick a room to film in and eliminate as much external lighting as you can. Use blinds, curtains, towels, or any thick fabric to block sunlight from shining into your room.
2. 3-Point Lighting
The most common setup for studio lighting is 3-point lighting. For this kind of lighting you’ll need three lights: a key light, a fill light, and a back light (also called a hair light).
Out of the three lights, the key light should be the brightest. When it is positioned to the left of you (as shown in the diagram above) your right side will have shadows.
To minimize the shadows on your right side, use a weaker light as a fill light. You don’t want your fill light to completely eliminate all your shadows or else your shot will look flat.
Lastly, a backlight positioned behind you can give an appealing highlight to the ends of your head and even help to separate your hair from blending into your background if both happen to be dark.
3. 4-Point Lighting
As a YouTuber, you may not only want yourself to be seen optimally with proper lighting, but you may also want your background to be seen optimally, especially if you’ve taken the time to decorate it for your audience.
What you’ll need to ensure that your background is sufficiently lit is 4-point lighting setup. The 4-point lighting setup is the same as a 3-point lighting setup, but with an additional light shining at your background.
For more information on lighting equipment, check out my Top 17 Video Lighting Equipment For YouTubers .
Touch Up YouTube Videos with Filmora
Filmora is one of the best video editing software for YouTube beginners to start the YouTube channel. So, if you find the lighting isn’t perfect after recording, you can use the Auto Color Enhancement feature in Filmora to adjust the color with one-click. Or, you can change the white balance, Light, color, and HSL manually. Filmora also features some presets and LUTs templates , which allows you to apply pre-programmed effects to video for color correction faster.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
When it comes to sensitivity to light, no consumer-level camera sensor comes close in performance to the human eye. Many newbies to videography, though, don’t think about this when they use their camera indoors and discover that their recorded footage appears too dark.
If you want to use your camera indoors as many YouTubers do, you’ll need to have extra light. But the solution is not as simple as surrounding yourself with lamps that are all randomly placed.
Below, I’ll go into detail on how you can set up your lighting equipment to make your YouTube videos look good.
| Table of Contents Using Light You Already Have Window LightingHome Lighting Home Studio Lighting Light Control3-Point Lighting4-Point Lighting |
|---|
Part 1: Using Light You Already Have
Most beginner YouTubers light their videos with what they already have. That’s what I did to start as well. In the past, my video recording space consisted of natural sunlight coming from my window and ceiling light for times when the sunlight wasn’t strong enough.
1. Window Lighting
The best thing about window lighting is that it’s free. The worst thing about it is that it’s uncontrollable. The amount of light you get in your video can vary with all the changes in the weather.
Window lighting for me was especially difficult to work with because I live in a very rainy and cloudy city, Vancouver, Canada, where we pretty much just get three months of good sun.
Above are two freeze frames from one of Daniel’s past window-lit vlogs. Although these two frames are both from the same vlog, you can see that the image on the right looks brighter due to clearer skies at that moment. These varying amounts of light is what you will have to deal with if you choose to light your YouTube video with window lighting.
2. Home Lighting
Home lighting is another source of light that many new YouTubers use. In the past, when my window light wasn’t strong enough to light my video recording space, I would turn on the ceiling light.
Notice how the color of Daniel’s skin looks much more orange here (above) than the color of the skin in the two side-by-side window lighting examples? The side of the face also appears to look bluer. This all happened because he mixed up different color temperatures shining out of the two lights (cooler window light and warmer ceiling light).
Most home lighting is warmer in its color temperature. If you want to use your home lights without everything being orange-tinted, you’ll need to switch out your light bulbs for daytime LED light bulbs.
Ceiling lights are also typically situated in the center of a room in order to light an entire room evenly. This is not likely to be the best location for your filming video. Since the ceiling light was directly above the face in the above example, you can see harder shadows beneath his cheeks.
Part 2: Home Studio Lighting
If you rather not deal with all the window and home lighting challenges, you can set up studio lighting in your home.
1. Light Control
The first thing you’ll want to do to set up studio lighting in your home is to pick a room to film in and eliminate as much external lighting as you can. Use blinds, curtains, towels, or any thick fabric to block sunlight from shining into your room.
2. 3-Point Lighting
The most common setup for studio lighting is 3-point lighting. For this kind of lighting you’ll need three lights: a key light, a fill light, and a back light (also called a hair light).
Out of the three lights, the key light should be the brightest. When it is positioned to the left of you (as shown in the diagram above) your right side will have shadows.
To minimize the shadows on your right side, use a weaker light as a fill light. You don’t want your fill light to completely eliminate all your shadows or else your shot will look flat.
Lastly, a backlight positioned behind you can give an appealing highlight to the ends of your head and even help to separate your hair from blending into your background if both happen to be dark.
3. 4-Point Lighting
As a YouTuber, you may not only want yourself to be seen optimally with proper lighting, but you may also want your background to be seen optimally, especially if you’ve taken the time to decorate it for your audience.
What you’ll need to ensure that your background is sufficiently lit is 4-point lighting setup. The 4-point lighting setup is the same as a 3-point lighting setup, but with an additional light shining at your background.
For more information on lighting equipment, check out my Top 17 Video Lighting Equipment For YouTubers .
Touch Up YouTube Videos with Filmora
Filmora is one of the best video editing software for YouTube beginners to start the YouTube channel. So, if you find the lighting isn’t perfect after recording, you can use the Auto Color Enhancement feature in Filmora to adjust the color with one-click. Or, you can change the white balance, Light, color, and HSL manually. Filmora also features some presets and LUTs templates , which allows you to apply pre-programmed effects to video for color correction faster.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
When it comes to sensitivity to light, no consumer-level camera sensor comes close in performance to the human eye. Many newbies to videography, though, don’t think about this when they use their camera indoors and discover that their recorded footage appears too dark.
If you want to use your camera indoors as many YouTubers do, you’ll need to have extra light. But the solution is not as simple as surrounding yourself with lamps that are all randomly placed.
Below, I’ll go into detail on how you can set up your lighting equipment to make your YouTube videos look good.
| Table of Contents Using Light You Already Have Window LightingHome Lighting Home Studio Lighting Light Control3-Point Lighting4-Point Lighting |
|---|
Part 1: Using Light You Already Have
Most beginner YouTubers light their videos with what they already have. That’s what I did to start as well. In the past, my video recording space consisted of natural sunlight coming from my window and ceiling light for times when the sunlight wasn’t strong enough.
1. Window Lighting
The best thing about window lighting is that it’s free. The worst thing about it is that it’s uncontrollable. The amount of light you get in your video can vary with all the changes in the weather.
Window lighting for me was especially difficult to work with because I live in a very rainy and cloudy city, Vancouver, Canada, where we pretty much just get three months of good sun.
Above are two freeze frames from one of Daniel’s past window-lit vlogs. Although these two frames are both from the same vlog, you can see that the image on the right looks brighter due to clearer skies at that moment. These varying amounts of light is what you will have to deal with if you choose to light your YouTube video with window lighting.
2. Home Lighting
Home lighting is another source of light that many new YouTubers use. In the past, when my window light wasn’t strong enough to light my video recording space, I would turn on the ceiling light.
Notice how the color of Daniel’s skin looks much more orange here (above) than the color of the skin in the two side-by-side window lighting examples? The side of the face also appears to look bluer. This all happened because he mixed up different color temperatures shining out of the two lights (cooler window light and warmer ceiling light).
Most home lighting is warmer in its color temperature. If you want to use your home lights without everything being orange-tinted, you’ll need to switch out your light bulbs for daytime LED light bulbs.
Ceiling lights are also typically situated in the center of a room in order to light an entire room evenly. This is not likely to be the best location for your filming video. Since the ceiling light was directly above the face in the above example, you can see harder shadows beneath his cheeks.
Part 2: Home Studio Lighting
If you rather not deal with all the window and home lighting challenges, you can set up studio lighting in your home.
1. Light Control
The first thing you’ll want to do to set up studio lighting in your home is to pick a room to film in and eliminate as much external lighting as you can. Use blinds, curtains, towels, or any thick fabric to block sunlight from shining into your room.
2. 3-Point Lighting
The most common setup for studio lighting is 3-point lighting. For this kind of lighting you’ll need three lights: a key light, a fill light, and a back light (also called a hair light).
Out of the three lights, the key light should be the brightest. When it is positioned to the left of you (as shown in the diagram above) your right side will have shadows.
To minimize the shadows on your right side, use a weaker light as a fill light. You don’t want your fill light to completely eliminate all your shadows or else your shot will look flat.
Lastly, a backlight positioned behind you can give an appealing highlight to the ends of your head and even help to separate your hair from blending into your background if both happen to be dark.
3. 4-Point Lighting
As a YouTuber, you may not only want yourself to be seen optimally with proper lighting, but you may also want your background to be seen optimally, especially if you’ve taken the time to decorate it for your audience.
What you’ll need to ensure that your background is sufficiently lit is 4-point lighting setup. The 4-point lighting setup is the same as a 3-point lighting setup, but with an additional light shining at your background.
For more information on lighting equipment, check out my Top 17 Video Lighting Equipment For YouTubers .
Touch Up YouTube Videos with Filmora
Filmora is one of the best video editing software for YouTube beginners to start the YouTube channel. So, if you find the lighting isn’t perfect after recording, you can use the Auto Color Enhancement feature in Filmora to adjust the color with one-click. Or, you can change the white balance, Light, color, and HSL manually. Filmora also features some presets and LUTs templates , which allows you to apply pre-programmed effects to video for color correction faster.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Richard Bennett
Oct 26, 2023• Proven solutions
When it comes to sensitivity to light, no consumer-level camera sensor comes close in performance to the human eye. Many newbies to videography, though, don’t think about this when they use their camera indoors and discover that their recorded footage appears too dark.
If you want to use your camera indoors as many YouTubers do, you’ll need to have extra light. But the solution is not as simple as surrounding yourself with lamps that are all randomly placed.
Below, I’ll go into detail on how you can set up your lighting equipment to make your YouTube videos look good.
| Table of Contents Using Light You Already Have Window LightingHome Lighting Home Studio Lighting Light Control3-Point Lighting4-Point Lighting |
|---|
Part 1: Using Light You Already Have
Most beginner YouTubers light their videos with what they already have. That’s what I did to start as well. In the past, my video recording space consisted of natural sunlight coming from my window and ceiling light for times when the sunlight wasn’t strong enough.
1. Window Lighting
The best thing about window lighting is that it’s free. The worst thing about it is that it’s uncontrollable. The amount of light you get in your video can vary with all the changes in the weather.
Window lighting for me was especially difficult to work with because I live in a very rainy and cloudy city, Vancouver, Canada, where we pretty much just get three months of good sun.
Above are two freeze frames from one of Daniel’s past window-lit vlogs. Although these two frames are both from the same vlog, you can see that the image on the right looks brighter due to clearer skies at that moment. These varying amounts of light is what you will have to deal with if you choose to light your YouTube video with window lighting.
2. Home Lighting
Home lighting is another source of light that many new YouTubers use. In the past, when my window light wasn’t strong enough to light my video recording space, I would turn on the ceiling light.
Notice how the color of Daniel’s skin looks much more orange here (above) than the color of the skin in the two side-by-side window lighting examples? The side of the face also appears to look bluer. This all happened because he mixed up different color temperatures shining out of the two lights (cooler window light and warmer ceiling light).
Most home lighting is warmer in its color temperature. If you want to use your home lights without everything being orange-tinted, you’ll need to switch out your light bulbs for daytime LED light bulbs.
Ceiling lights are also typically situated in the center of a room in order to light an entire room evenly. This is not likely to be the best location for your filming video. Since the ceiling light was directly above the face in the above example, you can see harder shadows beneath his cheeks.
Part 2: Home Studio Lighting
If you rather not deal with all the window and home lighting challenges, you can set up studio lighting in your home.
1. Light Control
The first thing you’ll want to do to set up studio lighting in your home is to pick a room to film in and eliminate as much external lighting as you can. Use blinds, curtains, towels, or any thick fabric to block sunlight from shining into your room.
2. 3-Point Lighting
The most common setup for studio lighting is 3-point lighting. For this kind of lighting you’ll need three lights: a key light, a fill light, and a back light (also called a hair light).
Out of the three lights, the key light should be the brightest. When it is positioned to the left of you (as shown in the diagram above) your right side will have shadows.
To minimize the shadows on your right side, use a weaker light as a fill light. You don’t want your fill light to completely eliminate all your shadows or else your shot will look flat.
Lastly, a backlight positioned behind you can give an appealing highlight to the ends of your head and even help to separate your hair from blending into your background if both happen to be dark.
3. 4-Point Lighting
As a YouTuber, you may not only want yourself to be seen optimally with proper lighting, but you may also want your background to be seen optimally, especially if you’ve taken the time to decorate it for your audience.
What you’ll need to ensure that your background is sufficiently lit is 4-point lighting setup. The 4-point lighting setup is the same as a 3-point lighting setup, but with an additional light shining at your background.
For more information on lighting equipment, check out my Top 17 Video Lighting Equipment For YouTubers .
Touch Up YouTube Videos with Filmora
Filmora is one of the best video editing software for YouTube beginners to start the YouTube channel. So, if you find the lighting isn’t perfect after recording, you can use the Auto Color Enhancement feature in Filmora to adjust the color with one-click. Or, you can change the white balance, Light, color, and HSL manually. Filmora also features some presets and LUTs templates , which allows you to apply pre-programmed effects to video for color correction faster.
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
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- Link: https://facebook-record-videos.techidaily.com/new-tiny-tycoons-trail-to-treasure-ryan-kaji-and-youtube-earnings/
- License: This work is licensed under CC BY-NC-SA 4.0.