Elevate Your YouTube Presence: Filmmaking with Filmora

Do you want to know how to get more subscribers? Do you want your channel to be popular among those YouTube stars? Ok, we got you!

The most efficient and easy way to do this is by making a YouTube trailer. It will help to attract a new audience and give your channel a more artistic and pleasing approach. Scroll more to get secret tips!

Part 1. What is a YouTube trailer?

A YouTube trailer is a short intro video for your channel. What do you do? What is your content? It is a brief video that helps the new audience understand your channel.

In other words, a YouTube trailer is necessary for your channel. It will give the audience a better understanding of yourself and what to expect from your YouTube channel.

Note: also, the trailer will be visible for non-subscribed viewers who come to your channel for the first time. So as first impressions matter, they need to be creative and engaging.

Part 2. Don’t know where to start?

So you want to create a trailer and need help figuring out where to start? What if there are templates that will help you make your trailer and simplifies your work? Yes! Wondershare Filmora will make your way easy and give you unlimited effects.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Start with a hook

Your first step will be to find a way to engage your audience so that they will be interested in your channel or content from the very beginning. To do this, follow the below steps and enjoy the next with your audience.

For example

Step1 Ask a question.

Step2 Start with a problem and a solution.

Step3 Use a hypothetical situation with the words like “What if.”

Step4 Open with an exciting fact

Step5 Tell a story without finishing it.

The trick here is to get the viewers’ attention within 5 seconds, so they’re interested in your channel from the beginning. Also, it intrigues them to keep watching.

Step2 Tell a little about yourself

Make a short intro, depending on the content and your presence on the screen. Again, developing a friendly relationship between the viewers and yourself is beneficial.

You can add a quick introduction about yourself and your backstory. It will create a sense of personal attachment to the channel and help you engage better with the audience.

Note: keep in mind to make a short intro. Please don’t spend too much time on it. And remember, it’s all about the audience.

Step3 Show, not just tell

Showing the audience what the channel is about is essential. Therefore, you need to spend some time selecting your best footage and graphics to showcase and illustrate your content.

One of the easiest ways is to use perfect music. So if you want to know how to select the right song, go and look at our new release,the power of music , where we teach you everything you need to know for this.

Step4 Channel values

Here, you should explain to your audience the purpose of your channel and what they can expect from you. At this stage, new potential viewers can get you, whether your goal is to entertain them, teach something specific, or discuss certain topics and how you intend to achieve them.

Determine the style of your video

You can refer to the most popular style in your area. Then, making the possibilities endless, you name it!

• A vlogger video, in which you have to record your daily activities. You can utilize a special occasion or a visit to historical sites or other landscapes of nature.
• A Gamer video, in which you will record your reaction to those chilly horror games or maybe competitive gaming where you can cherish your achievements with your audience.
• Introduce new challenges through your videos.
• Introduce voiceovers over motion captures.
• Storyteller, in which you will tell about fictional and non-fictional moments.

Step5 Schedule

Schedules are vital if you want regularly engaging viewers. The audience will be kept track of your activities and be there as soon as you upload your video. Also, new viewers know when to expect new content from you and commit to your goal, so they know your strategy.

Step6 Call to action

What is a Video CTA? A CTA is an action you want your target audience to do after watching a trailer. And that is to subscribe to your YouTube channel.

Tips for your CTA in your trailer

• Please keep it simple, and do not overdo it. Make sure to keep the trailer under a minute or at least two minutes.
• There is no need to ask them to follow you on other platforms other than YouTube.
• If you feel these platforms will keep your audience on track, then do so.
• Beginners should refrain from doing it.
• Keep it friendly and give them the option to do so.

Best Practice To Create an Ideal Trailer for Your YouTube Channel

All the details have been shared on creating an ideal trailer for your YouTube channel. To make it simple, check out these three takeaways.

• Keep all the information related to your channel in the trailer, and be true to yourself and your content style.
• You do not want to switch from a style so frequently that it will affect your views and subscribers.
• Repetition will kill off the vibe of a good trailer. Do not use recurrent images or clips in your video

Alright! Following the steps mentioned above, you will be able to create a good YouTube trailer that will not only attract more subscribers to your channel. It will also allow them to stay hooked on your new and upcoming content. If you know more tips, share them with us.

Part 2. Don’t know where to start?

So you want to create a trailer and need help figuring out where to start? What if there are templates that will help you make your trailer and simplifies your work? Yes! Wondershare Filmora will make your way easy and give you unlimited effects.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Start with a hook

Your first step will be to find a way to engage your audience so that they will be interested in your channel or content from the very beginning. To do this, follow the below steps and enjoy the next with your audience.

For example

Step1 Ask a question.

Step2 Start with a problem and a solution.

Step3 Use a hypothetical situation with the words like “What if.”

Step4 Open with an exciting fact

Step5 Tell a story without finishing it.

The trick here is to get the viewers’ attention within 5 seconds, so they’re interested in your channel from the beginning. Also, it intrigues them to keep watching.

Step2 Tell a little about yourself

Make a short intro, depending on the content and your presence on the screen. Again, developing a friendly relationship between the viewers and yourself is beneficial.

You can add a quick introduction about yourself and your backstory. It will create a sense of personal attachment to the channel and help you engage better with the audience.

Note: keep in mind to make a short intro. Please don’t spend too much time on it. And remember, it’s all about the audience.

Step3 Show, not just tell

Showing the audience what the channel is about is essential. Therefore, you need to spend some time selecting your best footage and graphics to showcase and illustrate your content.

One of the easiest ways is to use perfect music. So if you want to know how to select the right song, go and look at our new release,the power of music , where we teach you everything you need to know for this.

Step4 Channel values

Here, you should explain to your audience the purpose of your channel and what they can expect from you. At this stage, new potential viewers can get you, whether your goal is to entertain them, teach something specific, or discuss certain topics and how you intend to achieve them.

Determine the style of your video

You can refer to the most popular style in your area. Then, making the possibilities endless, you name it!

• A vlogger video, in which you have to record your daily activities. You can utilize a special occasion or a visit to historical sites or other landscapes of nature.
• A Gamer video, in which you will record your reaction to those chilly horror games or maybe competitive gaming where you can cherish your achievements with your audience.
• Introduce new challenges through your videos.
• Introduce voiceovers over motion captures.
• Storyteller, in which you will tell about fictional and non-fictional moments.

Step5 Schedule

Schedules are vital if you want regularly engaging viewers. The audience will be kept track of your activities and be there as soon as you upload your video. Also, new viewers know when to expect new content from you and commit to your goal, so they know your strategy.

Step6 Call to action

What is a Video CTA? A CTA is an action you want your target audience to do after watching a trailer. And that is to subscribe to your YouTube channel.

Tips for your CTA in your trailer

• Please keep it simple, and do not overdo it. Make sure to keep the trailer under a minute or at least two minutes.
• There is no need to ask them to follow you on other platforms other than YouTube.
• If you feel these platforms will keep your audience on track, then do so.
• Beginners should refrain from doing it.
• Keep it friendly and give them the option to do so.

Best Practice To Create an Ideal Trailer for Your YouTube Channel

All the details have been shared on creating an ideal trailer for your YouTube channel. To make it simple, check out these three takeaways.

• Keep all the information related to your channel in the trailer, and be true to yourself and your content style.
• You do not want to switch from a style so frequently that it will affect your views and subscribers.
• Repetition will kill off the vibe of a good trailer. Do not use recurrent images or clips in your video

Alright! Following the steps mentioned above, you will be able to create a good YouTube trailer that will not only attract more subscribers to your channel. It will also allow them to stay hooked on your new and upcoming content. If you know more tips, share them with us.

YouTube Channel Art - Make Banners, Icons, and Thumbnails

YouTube Channel Art: How to Make Banners, Icons, and Thumbnails?

Shanoon Cox

Oct 26, 2023• Proven solutions

0

YouTube channel art refers to your banner, icon, and watermark along with the thumbnails of your videos. Creating custom channel art is a great way to express yourself and communicate the tone of your videos.

YouTube supports JPG, GIF, BMP, and PNG files for channel art, although they do not allow animated GIFs.

Part 1: Top Sites for YouTube Channel Art

You can make your channel art in Photoshop, or another photo editing program, but there are also some excellent tools online which you can access for free. Here are two of the best:

Canva.com

Canva has templates for YouTube banners as well as a variety of stock images. You can also upload and edit your own images on Canva. It is a free service, but they do have some premium features which cost $1 each. Canva has a desktop version and an iPad app.

PicMonkey.com

PicMonkey lets you import images from your computer or social media accounts, edit them, and use them in templates for YouTube banners or other kinds of social media graphics. It’s free to use, but you can only access their more advanced editing tools if you buy a paid subscription for either $4.99 a month, or $2.75 a month for a year.

Part 2: Banners

Your banner is the header for your channel page. Its dimensions are 2560 x 1440 px.

Not all of your banner will be visible on all devices. The full 2560 x 1440 px image will only be seen by viewers watching on tv screens.

Only 1546 x 423 px of your banner will be visible on computers, and this ‘safe area’ can vary for different tablets and smartphones depending on the width of their screens. Make sure any important text or logos are placed in a central location so everybody can see them.

Also, keep in mind that your icon will hover over the top left corner of your banner and that your social media icons will be located in the bottom right corner.

The file size of your banner cannot be over 4MB.

Part 3: Icons

Your icon is the avatar you use when leaving and replying to comments on YouTube. It also hovers over your banner on your channel page.

By default, your icon will be the picture associated with your Google account.

If you upload a new icon, it will render down to 98 x 98 px. So, any square image larger than 98 x 98 px will work. However, YouTube recommends you use one as large as 800 x 800 px. This will give you a sharper, higher quality, image.

Part 4: Thumbnails

Thumbnails are the images that represent your videos on your channel page and in search results.

You can browse through your video and choose a still frame you want to use as your video’s thumbnail. Or, you can upload a custom image.

Custom thumbnails should have an aspect ratio of 16:9, the same as YouTube’s video player. The files should be under 2MB and have a resolution of 1280 x 720.

To upload a custom thumbnail, select the custom thumbnail option under Video Thumbnails at the end of the video uploading process. You can also change the thumbnails of your existing videos to custom ones through Video Manager.

Remember that your thumbnail will be rendered down to a much smaller size. If you use text, like the title of your video, then you should make it really big so that it is easy to read when it gets shrunk down.

Part 5: Watermarks

A watermark is a small, usually 50 x 50 px image displayed in the bottom right corner of your video.

Watermarks protect your videos by making them harder for others to steal and take credit for.

Ideally, your watermark will be a transparent version of your logo. Try not to use more than three colors – you do not want your watermark to distract your viewers.

If you add a branding watermark through YouTube then that watermark will also double as a subscribe link.

Here is how you can add a branding watermark through YouTube:

1. On YouTube, go to your Creator Studio and select Branding under the Channel menu.
2. Click the blue add a watermark button on the Branding page.
3. An upload of a watermark window will pop up. Select your image file and click Save.
4. Choose between having a start time for your watermark, making it appear only at the end of your videos, or having it there for the entire length of your videos. The popular choice is to have it visible through the entire video.
5. Click Update. Your watermark will be applied to all of your videos.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Filmora, which is equipped with its own footage stock Wondershare Filmstock and will definitely enhance your productivity and helps you to make money by making videos much easier.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

YouTube channel art refers to your banner, icon, and watermark along with the thumbnails of your videos. Creating custom channel art is a great way to express yourself and communicate the tone of your videos.

YouTube supports JPG, GIF, BMP, and PNG files for channel art, although they do not allow animated GIFs.

Part 1: Top Sites for YouTube Channel Art

You can make your channel art in Photoshop, or another photo editing program, but there are also some excellent tools online which you can access for free. Here are two of the best:

Canva.com

Canva has templates for YouTube banners as well as a variety of stock images. You can also upload and edit your own images on Canva. It is a free service, but they do have some premium features which cost $1 each. Canva has a desktop version and an iPad app.

PicMonkey.com

PicMonkey lets you import images from your computer or social media accounts, edit them, and use them in templates for YouTube banners or other kinds of social media graphics. It’s free to use, but you can only access their more advanced editing tools if you buy a paid subscription for either $4.99 a month, or $2.75 a month for a year.

Part 2: Banners

Your banner is the header for your channel page. Its dimensions are 2560 x 1440 px.

Not all of your banner will be visible on all devices. The full 2560 x 1440 px image will only be seen by viewers watching on tv screens.

Only 1546 x 423 px of your banner will be visible on computers, and this ‘safe area’ can vary for different tablets and smartphones depending on the width of their screens. Make sure any important text or logos are placed in a central location so everybody can see them.

Also, keep in mind that your icon will hover over the top left corner of your banner and that your social media icons will be located in the bottom right corner.

The file size of your banner cannot be over 4MB.

Part 3: Icons

Your icon is the avatar you use when leaving and replying to comments on YouTube. It also hovers over your banner on your channel page.

By default, your icon will be the picture associated with your Google account.

If you upload a new icon, it will render down to 98 x 98 px. So, any square image larger than 98 x 98 px will work. However, YouTube recommends you use one as large as 800 x 800 px. This will give you a sharper, higher quality, image.

Part 4: Thumbnails

Thumbnails are the images that represent your videos on your channel page and in search results.

You can browse through your video and choose a still frame you want to use as your video’s thumbnail. Or, you can upload a custom image.

Custom thumbnails should have an aspect ratio of 16:9, the same as YouTube’s video player. The files should be under 2MB and have a resolution of 1280 x 720.

To upload a custom thumbnail, select the custom thumbnail option under Video Thumbnails at the end of the video uploading process. You can also change the thumbnails of your existing videos to custom ones through Video Manager.

Remember that your thumbnail will be rendered down to a much smaller size. If you use text, like the title of your video, then you should make it really big so that it is easy to read when it gets shrunk down.

Part 5: Watermarks

A watermark is a small, usually 50 x 50 px image displayed in the bottom right corner of your video.

Watermarks protect your videos by making them harder for others to steal and take credit for.

Ideally, your watermark will be a transparent version of your logo. Try not to use more than three colors – you do not want your watermark to distract your viewers.

If you add a branding watermark through YouTube then that watermark will also double as a subscribe link.

Here is how you can add a branding watermark through YouTube:

1. On YouTube, go to your Creator Studio and select Branding under the Channel menu.
2. Click the blue add a watermark button on the Branding page.
3. An upload of a watermark window will pop up. Select your image file and click Save.
4. Choose between having a start time for your watermark, making it appear only at the end of your videos, or having it there for the entire length of your videos. The popular choice is to have it visible through the entire video.
5. Click Update. Your watermark will be applied to all of your videos.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Filmora, which is equipped with its own footage stock Wondershare Filmstock and will definitely enhance your productivity and helps you to make money by making videos much easier.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

YouTube channel art refers to your banner, icon, and watermark along with the thumbnails of your videos. Creating custom channel art is a great way to express yourself and communicate the tone of your videos.

YouTube supports JPG, GIF, BMP, and PNG files for channel art, although they do not allow animated GIFs.

Part 1: Top Sites for YouTube Channel Art

You can make your channel art in Photoshop, or another photo editing program, but there are also some excellent tools online which you can access for free. Here are two of the best:

Canva.com

Canva has templates for YouTube banners as well as a variety of stock images. You can also upload and edit your own images on Canva. It is a free service, but they do have some premium features which cost $1 each. Canva has a desktop version and an iPad app.

PicMonkey.com

PicMonkey lets you import images from your computer or social media accounts, edit them, and use them in templates for YouTube banners or other kinds of social media graphics. It’s free to use, but you can only access their more advanced editing tools if you buy a paid subscription for either $4.99 a month, or $2.75 a month for a year.

Part 2: Banners

Your banner is the header for your channel page. Its dimensions are 2560 x 1440 px.

Not all of your banner will be visible on all devices. The full 2560 x 1440 px image will only be seen by viewers watching on tv screens.

Only 1546 x 423 px of your banner will be visible on computers, and this ‘safe area’ can vary for different tablets and smartphones depending on the width of their screens. Make sure any important text or logos are placed in a central location so everybody can see them.

Also, keep in mind that your icon will hover over the top left corner of your banner and that your social media icons will be located in the bottom right corner.

The file size of your banner cannot be over 4MB.

Part 3: Icons

Your icon is the avatar you use when leaving and replying to comments on YouTube. It also hovers over your banner on your channel page.

By default, your icon will be the picture associated with your Google account.

If you upload a new icon, it will render down to 98 x 98 px. So, any square image larger than 98 x 98 px will work. However, YouTube recommends you use one as large as 800 x 800 px. This will give you a sharper, higher quality, image.

Part 4: Thumbnails

Thumbnails are the images that represent your videos on your channel page and in search results.

You can browse through your video and choose a still frame you want to use as your video’s thumbnail. Or, you can upload a custom image.

Custom thumbnails should have an aspect ratio of 16:9, the same as YouTube’s video player. The files should be under 2MB and have a resolution of 1280 x 720.

To upload a custom thumbnail, select the custom thumbnail option under Video Thumbnails at the end of the video uploading process. You can also change the thumbnails of your existing videos to custom ones through Video Manager.

Remember that your thumbnail will be rendered down to a much smaller size. If you use text, like the title of your video, then you should make it really big so that it is easy to read when it gets shrunk down.

Part 5: Watermarks

A watermark is a small, usually 50 x 50 px image displayed in the bottom right corner of your video.

Watermarks protect your videos by making them harder for others to steal and take credit for.

Ideally, your watermark will be a transparent version of your logo. Try not to use more than three colors – you do not want your watermark to distract your viewers.

If you add a branding watermark through YouTube then that watermark will also double as a subscribe link.

Here is how you can add a branding watermark through YouTube:

1. On YouTube, go to your Creator Studio and select Branding under the Channel menu.
2. Click the blue add a watermark button on the Branding page.
3. An upload of a watermark window will pop up. Select your image file and click Save.
4. Choose between having a start time for your watermark, making it appear only at the end of your videos, or having it there for the entire length of your videos. The popular choice is to have it visible through the entire video.
5. Click Update. Your watermark will be applied to all of your videos.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Filmora, which is equipped with its own footage stock Wondershare Filmstock and will definitely enhance your productivity and helps you to make money by making videos much easier.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Shanoon Cox

Oct 26, 2023• Proven solutions

0

YouTube channel art refers to your banner, icon, and watermark along with the thumbnails of your videos. Creating custom channel art is a great way to express yourself and communicate the tone of your videos.

YouTube supports JPG, GIF, BMP, and PNG files for channel art, although they do not allow animated GIFs.

Part 1: Top Sites for YouTube Channel Art

You can make your channel art in Photoshop, or another photo editing program, but there are also some excellent tools online which you can access for free. Here are two of the best:

Canva.com

Canva has templates for YouTube banners as well as a variety of stock images. You can also upload and edit your own images on Canva. It is a free service, but they do have some premium features which cost $1 each. Canva has a desktop version and an iPad app.

PicMonkey.com

PicMonkey lets you import images from your computer or social media accounts, edit them, and use them in templates for YouTube banners or other kinds of social media graphics. It’s free to use, but you can only access their more advanced editing tools if you buy a paid subscription for either $4.99 a month, or $2.75 a month for a year.

Part 2: Banners

Your banner is the header for your channel page. Its dimensions are 2560 x 1440 px.

Not all of your banner will be visible on all devices. The full 2560 x 1440 px image will only be seen by viewers watching on tv screens.

Only 1546 x 423 px of your banner will be visible on computers, and this ‘safe area’ can vary for different tablets and smartphones depending on the width of their screens. Make sure any important text or logos are placed in a central location so everybody can see them.

Also, keep in mind that your icon will hover over the top left corner of your banner and that your social media icons will be located in the bottom right corner.

The file size of your banner cannot be over 4MB.

Part 3: Icons

Your icon is the avatar you use when leaving and replying to comments on YouTube. It also hovers over your banner on your channel page.

By default, your icon will be the picture associated with your Google account.

If you upload a new icon, it will render down to 98 x 98 px. So, any square image larger than 98 x 98 px will work. However, YouTube recommends you use one as large as 800 x 800 px. This will give you a sharper, higher quality, image.

Part 4: Thumbnails

Thumbnails are the images that represent your videos on your channel page and in search results.

You can browse through your video and choose a still frame you want to use as your video’s thumbnail. Or, you can upload a custom image.

Custom thumbnails should have an aspect ratio of 16:9, the same as YouTube’s video player. The files should be under 2MB and have a resolution of 1280 x 720.

To upload a custom thumbnail, select the custom thumbnail option under Video Thumbnails at the end of the video uploading process. You can also change the thumbnails of your existing videos to custom ones through Video Manager.

Remember that your thumbnail will be rendered down to a much smaller size. If you use text, like the title of your video, then you should make it really big so that it is easy to read when it gets shrunk down.

Part 5: Watermarks

A watermark is a small, usually 50 x 50 px image displayed in the bottom right corner of your video.

Watermarks protect your videos by making them harder for others to steal and take credit for.

Ideally, your watermark will be a transparent version of your logo. Try not to use more than three colors – you do not want your watermark to distract your viewers.

If you add a branding watermark through YouTube then that watermark will also double as a subscribe link.

Here is how you can add a branding watermark through YouTube:

1. On YouTube, go to your Creator Studio and select Branding under the Channel menu.
2. Click the blue add a watermark button on the Branding page.
3. An upload of a watermark window will pop up. Select your image file and click Save.
4. Choose between having a start time for your watermark, making it appear only at the end of your videos, or having it there for the entire length of your videos. The popular choice is to have it visible through the entire video.
5. Click Update. Your watermark will be applied to all of your videos.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Filmora, which is equipped with its own footage stock Wondershare Filmstock and will definitely enhance your productivity and helps you to make money by making videos much easier.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Also read: