!["[New] 2024 Approved Crafting a Personalized YouTube Pathway to Viewers"](https://www.lifewire.com/thmb/wfNT36IciljH0ezohkFihnWQntE=/540x405/filters:no_upscale():max_bytes(150000):strip_icc()/woman-using-laptop-on-diving-board-at-poolside-468840349-58d553785f9b584683dfa24c.jpg)
"[New] 2024 Approved Crafting a Personalized YouTube Pathway to Viewers"
![](/images/site-logo.png)
Crafting a Personalized YouTube Pathway to Viewers
How to Find A Niche Market on YouTube
Richard Bennett
Oct 26, 2023• Proven solutions
What is a Niche?
A niche is what makes your channel unique.
When you are finding a niche for your YouTube channel, you are looking for a subset of a genre, subject, or topic to make videos about.
A niche can be broad like a channel about traveling.
Or more focused such as a channel only about traveling for food.
Then it can be hyper-focused such as a channel only about traveling for street food.
When people talk about “niching down,” they mean getting more focused on an area of a broader topic.
Best YouTube Video Editor - Wondershare Filmora
Wondershare Filmora is the tool that you require at this moment if you are a YouTuber who wants to create engaging videos and earn some money, with endless features and effects, it would make your videos go viral as the engagement rate tends to increase with better quality. You can fine-tune and add music to your videos with Filmora and every single tab on Wondershare Filmora is equipped with great video editing tools such as video cutter, fine tuner, stabilize video, etc that you can make use of. Filmora is the best tool for YouTubers around the globe as it has helped a lot of new as well as professionals YouTubers in scaling their channels.
Why Do You Need a Niche on YouTube?
1. Discoverability
Having a niche differentiates your channel from all the other ones on YouTube. There is no denying the crowded space on the video platform. Every minute, 300 hours of video is uploaded to YouTube . If you were simply copying other YouTubers, it will be challenging to grow, as your content will be in the shadows of all the other ones.
2. Consistency
By having a consistent niche, your channel will be more coherent for those who discovered your awesome content and wants more related videos. If you don’t have a clear focus on your YouTube channel, it will be confusing for your potential fans.
For example, if you created a great video about painting, but your channel also contains videos with you playing video games, doing movie commentaries, and cooking recipes, then the viewer who discovered your painting video wouldn’t subscribe to you because she has no interest in the other topics your channel covers.
3. Credibility
In a specialized niche, you can own it and become an expert on the topic. Increasing your credibility will allow you to build trust much faster with your audience and therefore, grow at a much faster rate.
Finding Your Niche on YouTube
What Is Your Objective On YouTube?
Do you want to make money? Do you want to fuel a passion? Do you want to educate the masses?
Your intentions on YouTube can be a numbers game: you want to get views, subscribers, and make money.
Or perhaps your intentions on YouTube can be to make content for a specific audience so that you can build a community.
Moreover, you might be using YouTube as the platform to showcase your personal brand and develop a reputation that you can bring to the real world.
Once you have a clear objective for what you want to achieve on YouTube, then you can consider the tactical direction to take your channel in: finding a niche and creating content for it.
What is Your Passion?
Building a YouTube channel is a grind and if you are not passionate about the topics you are covering in your niche, you may not have the motivation needed to churn out videos day after day, week after week.
Answering what you are passionate about isn’t enough to form your niche around, but it is definitely a critical part. Start by finding your passion.
Think of the things that you can do for hours without getting bored. Think of the hobbies you have where you put in hours and hours to improve. Think about all the research you’ve done on a given topic for no other reason than satisfying your own curiosity. These can all help you understand what you are most passionate about.
Knowing your passion opens an avenue for you to travel down in discovering your niche. But the journey isn’t over yet… there are few more questions to ask:
What Are Your Expertises?
Over the course of your life, you have gained experiences and skills — and you might not even know it. Stop for a moment and take inventory of everything that you feel you know better than the average person.
While the term “expert” is subjective, consider this, what can you pick up and do without a guide or a manual, or what can you tell me without Googling or researching?
If you can sit at a piano and start playing beautiful music, you have expertise in it. If you can tell me off the top of your head what train and bus to take to get across town, you are an expert in your city. Your expertise is what you confidently know.
What Do People Know You For?
If you are having trouble finding your expertise, ask those who are close to you: What am I best known for?
If your friends tell you that you are known for being athletic, then that might be an area to explore. If your classmates tell you that you are always punctual, you might be an expert in time management.
Sometimes it takes someone else to tell you what your strengths and weaknesses are.
Once you’ve recognized what you are an expert on, you can expand on it.
Ask yourself these questions about your expertise:
- Can I teach people what I know?
- Will I want to learn more about this topic?
- Does this knowledge solve problems or improve life?
Once answered, you are that much closer to identifying your niche. But there is still another major question:
What Are Your Audience’s Wants and Needs?
If you are passionate about and an expert on a topic, but the topic is not interesting or useful to anyone then you are going to have a tough time getting views on YouTube.
When it comes down to it, your content needs to do at least 1 of 3 things, but if you strive to have all 3, you’ll have the recipe for a successful video:
- Educate
- Entertain
- Inspire
Educate Your Audience
Your audience wants to learn how to solve a problem or answer a question. If your content can teach, it will be valuable because it has real-world applications. (example: How-tos, product reviews, etc.)
Entertain Your Audience
Your audience wants to be entertained. Remember, when a viewer is watching your content, they are choosing it over all the books, movies, and music in the world. You have their attention, so don’t be boring. (example: Daily vlogs, commentary, etc.)
Inspire Your Audience
Your audience might be looking for a community to support them as they attempt a new goal. YouTube is a great platform to encourage others to do their best and achieve more. (example: 30-day challenges, motivational talks, etc.)
Don’t pick a niche simply because of general interest in a topic. If your niche comes to you in a flash and you go: “That’s a good idea,” before you set up your YouTube channel and commit to this video project, sit down, do some research, write out a script, and actually film the initial video. Go through the process and know what you are getting into.
Once you have a niche, it’s all about coming up with ideas for your video. If you want to become an idea machine, read this blog: How to Come Up With Better YouTube Video Ideas
Richard Bennett
Richard Bennett is a writer and a lover of all things video.
Follow @Richard Bennett
Also read:
- Understanding User Psychology in YouTube Shorts Template Design for 2024
- Top Picks for Professional Video Opening Tools for 2024
- Streamlining Your YouTube Tracks A Sound Guide for 2024
- [New] In 2024, A Comprehensive Look at Decelerating YouTube Video Speed (50 Chars)
- [Updated] Unlocking Student Engagement Using YouTube as a Teaching Tool
- [New] Your Guide to the Premier 10 YouTube News Channels
- 2024 Approved Your Pathway to Successful YouTube Beginnings (Techniques 1 & 2)
- [Updated] 2024 Approved Chill Vibes Current Hits to Match Your YT Short Tunes
- Top 12 Real-Time YouTube Subscriber Trackers for 2024
- [New] 2024 Approved Creating Compelling Content with Powerful YouTube Titles
- [New] Transforming Data Into Strategic Content Moves
- [Updated] 2024 Approved Efficiency in Action Rapid Removal of YouTube Discussions
- [New] Earnings Escalation via YouTube Channel Initiatives for 2024
- [Updated] In 2024, Elevate Your Content Strategy with Social Blade and YouTube Stats
- In 2024, Youtube Earnings Exploration Breakdown of AdSense Payouts Per KV Watcher
- 2024 Approved Tiny Videos Deciphered Crucial Elements!
- [Updated] The Digital Duel How Jake Paul Triumphed on YouTube
- [New] 2024 Approved A Step-by-Step Guide to YouTube Comms Management
- [Updated] Viral Video Venues Clash YouTube Shorts Vs. TikTok's Rapid Rise
- [Updated] Expert Tips Activating or Deactivating YouTube Comments for 2024
- [New] 2024 Approved Channel Expansion at Wallet-Friendly Costs
- [New] 2024 Approved Cultivate Creativity 10+ Channel-Driven Video Suggestions
- [New] 2024 Approved Channel Naming Excellence Tips & Strategies
- [Updated] Speed-Focused Chroma Keying 101
- [New] 2024 Approved Channel Combat Determining Which Earns More From Videos—Dailymotion or YouTube
- [New] Upgrade Your Content Presentation with Top-Tier Templates
- [New] 2024 Approved Beauty Brilliance Masterclasses and Product Explorations
- Spotlight Websites Offering YouTube Branding Collaborations for 2024
- [Updated] Elevate Visibility Comprehensive Guide to Video Marketing Titles for 2024
- Simplified Blue Screen Usage Guide for 2024
- Reach New Heights Boosting YouTube Viewership for 2024
- [Updated] Innovative Methods for Shuffling YT Playlists
- [Updated] 2024 Approved Demystifying Mukbang A Comprehensive Production Guide
- Pioneers in the Realm of Multimedia Synergy for 2024
- [New] Vimeo and YouTube The Ultimate Showdown
- [Updated] Bend Reality with Your Own Animated Craftsmanship for 2024
- [Updated] In 2024, From Page to Screen Jujutsu Kaisen on TikTok
- How To Transfer Data From Apple iPhone 11 To Other iPhone 15 Pro Max devices? | Dr.fone
- New The Essential Collection Selecting From 6 Superior Automatic Transcribers
- In 2024, Top Storytelling Screenplays that Transcend Genres
- 2024 Approved The Essential Guide to Filming Timelapse on iOS Devices
- [Updated] 2024 Approved Unveiling the Secrets of Effective Screencasts
- [Updated] OBS & Zoom Synchronization Techniques
- 2024 Approved Live Broadcast Essentials for macOS Users on Mixer
- 7 Ways to Unlock a Locked Oppo A18 Phone
- [New] Free Image Haven Best 10 Sites Reviewed
- In 2024, Life360 Circle Everything You Need to Know On Vivo V27 | Dr.fone
- In 2024, Mastering Instagram Live A Guide to Staying Incognito
- New 2024 Approved The Most Suitable Chromebook-Friendly Audio Editing Software for Modern Musicians (Top 8 List, Updated )
- [Updated] In 2024, Expert Choice 12 Personal Screen Record Apps
- [Updated] The Quick-Step to Cutting Edge GIF Creation From Vimeo for 2024
- Cutting Edge TikTok Image Transformations Guide for 2024
- Navigating the Top 10 Ways to Improve FB Page Rankings
- [Updated] Free C-Span Video Downloads - How To Do It Right
- 2024 Approved Remedying Loss of Color Contrast in Online Video Playback
- How To Unlock iPhone 7 Without Swiping Up? 6 Ways
- [Updated] Best of the Best #1 Ranked 4K Gaming PCs
- [Updated] Expertly Broadcast Your Gopro Adventures on Top Channels (Periscope, Facebook) for 2024
- 2024 Approved Merchandising Strategies A Tool to Amplify YouTube Views
- How to Change Google Play Location On OnePlus 11R | Dr.fone
- Transform Your Video Footage with Advanced Screen Recording Tech
- Optimized Motion The Crème De La Liste of SRT Upgrades for PC and Mac for 2024
- In 2024, Mastering Lock Screen Settings How to Enable and Disable on Samsung Galaxy XCover 6 Pro Tactical Edition
- Missing Video Functionality in Sony A6400 for 2024
- New In 2024, FLAC Conversion Mastery The Ultimate Resource for Music Lovers
- 2024 Approved Unleash Peak Potential in Discord's Auditory Realm with Top-Tier Bot Aids
- [Updated] 2024 Approved Diving Into Instagram's Restriction for Video Content
- Online Upgrade Fb Story Repository for 2024
- Title: "[New] 2024 Approved Crafting a Personalized YouTube Pathway to Viewers"
- Author: Steven
- Created at : 2024-06-05 04:34:14
- Updated at : 2024-06-06 04:34:14
- Link: https://facebook-record-videos.techidaily.com/new-2024-approved-crafting-a-personalized-youtube-pathway-to-viewers/
- License: This work is licensed under CC BY-NC-SA 4.0.